Press Release

Tea Market To Be Dominated By Black Tea During the Forecast Period

Emergence of additional healthy ingredients in tea along with the growth in demand for herbal tea, owing to prevalence of tea culture are the leading factors driving the global tea market during the projected period.

According to TechSci Research report, “
Tea Market– Global Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” The Global Tea Market is expected to grow faster during the forecast period. Tea is one of the most popular beverages globally. Black tea and green tea is considered as a beneficial source of antioxidants and has several health advantages, including lowering the risk of heart attack and stroke, helping you lose weight, maintaining the strength of your bones, increasing your immune, and improving digestion which is anticipated to boost the demand of tea globally during the forecast period.

Due to its numerous benefits, tea as a beverage is widely consumed. Additionally. it is projected that the expansion of new tea types including organic tea, green tea, fruit tea, chamomile tea, white tea, and others would create great growth potential in the market.

Consumers' increasing disposable incomes have made it possible for tea manufacturers to launch high-end, health-focused products. To combat some of the prevalent health concerns such as diabetes, beauty, obesity, heart health, etc., began incorporating several healthy elements into their formulations of organic tea. As a result, the market for tea is expanding due to a growing trend that is a shift toward the consumption of organic tea.


Tea is a low-cost beverage that is popular with individuals from all socio-economic backgrounds considering it as a refreshing drink. As tea is affordable by a large population with low-income groups, the demand of will continue to rise during the forecast period across the globe.


Due to actual or perceived health benefits, green tea, herbal tea and fruit teas are becoming more and more popular in various countries, predominantly in Europe. The public's interest in premium organic, locally sourced teas has also grown at the same time. The market is characterized by innovation and premiumization, which draws an increasing number of young consumers from a developing middle class.

According to Food and Agriculture Organization of United States, an estimated 6.5 million tonnes of tea were produced worldwide in 2021, up from 6.3 million tonnes in 2020, as some of the major producing countries, like India and Sri Lanka, rebounded from the shortfalls in black tea output in 2020. With 3.1 million tonnes produced in 2021 compared to 2.9 million tonnes in 2020, China will continue to be the world's top producer of tea, contributing 47% of worldwide production. In 2021, production in India, the world's second-largest producer, increased to 1.33 million tonnes from 1.26 million tonnes in 2020.

Browse over XX market data Figures spread through XX pages and an in-depth TOC on
"Global Tea Market"

The global tea market is segmented based on product type, form, packaging type, and distribution channel.

The market is divided into green tea, black tea, oolong tea, herbal tea, white tea based on product type. Among which black tea has a prominent share globally as it is one of the most popular beverages due to the wide range of benefits, which lowers down the level of cholesterol that reduces the risk of heart disease.  Green tea is the fastest growing segment owing to benefits by consuming green tea. Due to its benefits for weight loss and healthy skin. Green tea is becoming more and more popular among individuals who are concerned about their health and fitness.

Based on packaging type the market is segmented into tea bags and loose tea. Among which loose tea has a significant share across the globe due to ease of availability at low price.

Based on form, the market is further divided into powder and dried leaf. Among which powder is leading with significant share as  it often tastes fresher and better quality.  

Based on distribution channels, the market is fragmented into supermarkets/hypermarkets, convenience stores, departmental stores, online stores, and others (direct sales, distributor & dealer sales etc.). Supermarket/Hypermarket has the highest share in the tea market, this is due to options such as the one-stop shopping experience offered by various retail formats, which makes it a very popular choice for consumers.

The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa. Among which Asia-Pacific has a prominent share
mostly due to the extensive tea culture in countries such as China, India, Japan, and others.

Key market players in the global tea market include:

  • Ito En, Ltd.
  • Associated British Foods plc (Twinings)
  • The Republic of Tea, Inc.
  • Barry's Tea Limited
  • Hain Celestial Group, Inc.
  • Unilever plc
  • Tata Consumer Products Limited
  • Nestlé S.A.
  • Harney & Sons Tea Corp.
  • Bettys & Taylors of Harrogate Ltd.

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“The rising demand for organic tea and green tea is anticipated to rise the demand of tea market globally during the forecast period. In addition, Tea has become extremely popular due to the existence of tea culture in the emerging market. The rise of the tea industry has also been aided by increased disposable income and health consciousness.
. Other factors driving market growth include the rise in taste and preference modifications as well as the addition of new healthful ingredients to tea by various market competitors. said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

Tea Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028, Segmented By Product Type (Green Tea, Black Tea, Oolong Tea, Herbal Tea, White Tea), By Form (Powder, Dried Leaves) By Packaging Type (Tea Bags, Loose Tea), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Departmental Stores, Online Stores, Others (Direct Sales, Distributor & Dealer Sales etc.)), By Region, Competition, Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of tea in the global market and provides statistics and information on market structure, size, share, and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities present in the global tea market.


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