Press Release

Countertop Segment in Water Purifiers Market to Grow During the Forecast Period

Deteriorating quality of water due to agricultural waste and mismanagement of industrial waste are the leading factors driving the China water purifier market during the forecasted period.


According to TechSci Research report, “China Water Purifiers
Market – Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” The China Water Purifiers Market is anticipated to project robust growth in the forecast period on account of increasing agricultural waste, increasing urbanization, high affordability and increasing government initiative. Technologically advanced products having smart features are constantly launched by various companies thus being a prominent trend is anticipated to positively influence the market.


Several minerals are found naturally in water that are crucial for human health but contaminated water consumption can lead to diseases. An effective water purifier keeps the important vitamins and minerals in the water while removing extra salts, particles, and germs. These days, finding pure, clean, and safe drinking water is difficult. It is due to the factors such as population growth, industrialization, and environmental deterioration. Given this circumstance, it is even more crucial for users to be aware about water filtration methods and the products that are available in the market to guarantee the purity of our drinking water.


Browse over xx market data Figures spread through xx Pages and an in-depth TOC on the "China Water Purifiers Market"


Filters and water purifiers both eliminate pollutants, therefore their purposes are similar. Water purifiers take things a step further, though, by destroying biological impurities and eliminating minerals. Various types of technology are used in water purifiers for purification. For instance, RO water purifiers clean water using semipermeable membranes. This procedure results in filtered water because dissolved solids like arsenic, fluoride, lead, chlorine, nitrates, and sulphates are caught and stuck in the RO membrane.
A UV or ultraviolet water purifier is a tested technique that can eliminate bacteria, viruses, and cysts that cause water-borne disease. During the purifying procedure, this eco-friendly technique does not use any chemicals. A UV lamp tube is the main component of a UV water purifier, which purifies water by passing through it. Ultrafiltration, often known as UF, uses hollow fibers of a membrane constructed of a thin layer of material that may separate water from other impurities in water. Suspended particles, germs, and viruses are trapped in the UF membrane when water passes through it. The primary difference between UF and RO technologies is that RO can prevent incredibly small particles, whilst UF blocks slightly larger particles. The pore size of a nanofiltration filter is about 0.001 micron. Nanofiltration is frequently used to soften hard water because it removes the divalent ions that cause it to be hard.


The demand for fresh water is rapidly rising due to several factors, including growing industrialization, urbanization, and the effects of climate change. According to recent estimates, domestic, industrial, municipal, and agricultural sources are responsible for severe pollution in more than 80% of China's cities. In Beijing, 39.9% of the water is contaminated which is not usable. Only 4.9% of the water in Tianjin, the largest port city in northern China with a population of 15 million, is fit for human consumption.


The China water purifiers market is segmented based on type, technology, end use, distribution channel, region, and by competitional landscape. Based on type, the market is further fragmented into countertop, under sink, faucet mount and others (tank filter, jug filter etc.). Based on technology the market is segmented into Reverse Osmosis, UF, UV and others (media, nanofiltration etc.).  Based on end use, the market is segmented into residential and commercial. Based on distribution channels, the market is segmented into distributor/dealer, multi-branded stores, online, hypermarkets/supermarkets and others (direct sales, plumbers etc.). Based on region, the market is divided into North China, East China, North-East China, South Central China, North-West China, South-West China.


Key market players in the China Water Purifiers market include:

  • Midea Electric (Hong Kong) Co., Ltd.
  • Haier Group
  • Xiaomi Group
  • A.O.Smith (China) Water Heater Co., Ltd
  • Unilever (China) Co., Ltd.
  • Shenzhen Angel Drinking Water Equipment Co., Ltd.
  • Toray Industries, Inc.
  • Greenwave China
  • Ningbo Hidrotek Co., Ltd,
  • Yuyao Yadong Plastic Co., Ltd.


China's current water supplies are highly contaminated. According to a recent Lancet article, water pollution is responsible for 1.4 million deaths worldwide and continues to be the biggest environmental danger to people's ability to live healthily. In China, decades of rapid industrialization, industrial farming practices with little regard for the environment, and high agricultural runoff led to widespread water pollution, that has a negative impact on the environment and society, including the quality of rivers, cultivated land, and human health.


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"Launching of new technologically advanced products with smart features is a significant trend that is expected to have an impact on growth of Water Purifiers market over the forecasted period. Increasing government initiatives, increasing industrialization, and increasing affordability will have positive impact on Water Purifiers market. Additionally, the ease of availability of wide range of Water Purifiers products, as well as the growing popularity of the online sales channels, are certain crucial factors that influence the market growth.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.


China Water Purifiers Market
By Type (Counter Top, Under Sink, Faucet Mount and Others (Tank Filter, Jug Filter etc.)), By Technology (Reverse Osmosis, UF, UV and Others (Media, Nanofiltration etc.)), By End User (Residential and Commercial), By Distribution Channel (Distributor/Dealer, Multi-Branded Stores, Online, Hypermarkets/Supermarkets and Others (Direct Sales, Plumbers etc.)), By Region, By Company, Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of Water Purifiers products and provides statistics and information on market structure, size, share, and future growth. The report is intended to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in Water Purifiers products in China.


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