Demand from Commercial Sector Will Fuel the South Africa Air Purifier Market

Rapid increase in air pollution level, rising air-borne disease cases and growing awareness among consumers about the benefits of air purifiers is fueling the demand of air purifiers in South Africa.

According to TechSci Research report, “South Africa Air Purifier Market”- By Region, Competition Forecast and Opportunities, 2018-2028.” The South Africa Air Purifier Market is anticipated to grow with a robust growth, owing to the rapid increase in the pollution level due to various constructional, and mining activities. Moreover, increasing awareness among consumers on the negative health effects of polluted air are also influencing the demand of air purifiers in the country.

The air pollution in South Africa is increasing due to the rise in private ownerships of vehicles. In 2021, around 464,122 vehicles were sold in South Africa. It was also observed that pollution was higher in low-income areas where roads were not paved.

The people in South Africa are facing high level of pollution due to rise in industrial activities. For instance, In KwaZulu-Natal, the South Durban Industrial Basin is located next to residential neighbourhoods. For persistent organic pollutants, it is one of the most contaminated areas in South Africa. Two oil refineries and a pulp and paper factory are the main sources of pollutants in the area. Moreover, Zamdela is a polluted locality next to a major refinery, due to which residents have been complaining about asthma and air pollution. Sasol South Africa Limited is an integrated energy and chemical company and is the second-biggest polluter in South Africa.

In South Africa, preserving excellent air quality is a key priority because it directly impacts the environment and people's health, which has a big influence on the economy of the country. The country is committed to following WHO's air quality recommendations and considers several policies to control the emission levels across the nation. These initiatives are displaying a growth prospect for the air purifier market in South Africa.

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Majority of the companies with an online presence, use an online store and/or platform to manage logistics and fulfilment, run e-commerce marketing campaigns, and attract buyers. This is among the many reasons why the e-commerce industry is expanding quickly. As the e-commerce industry is expanding, it is getting easier for customers to purchase things based on their needs. Businesses may list their products at competitive prices, on a variety of e-commerce platforms to reach a wider audience. Sales of air purifiers on e-commerce websites have increased due to the rising demand for them in metropolitan areas.. The expansion of e-commerce is beneficial for the South African air purifier industry as customers can view all air purifiers that are offered for a pin code, compare them, and order the one that best fits their needs and their budget. Thus, the expansion of the e-commerce industry is helping the South African air purifiers market flourish.

Based on region, the market is segmented into Gauteng, KwaZulu-Natal, Western Cape, Eastern Cape, Rest of South Africa. Gauteng will continue to hold the largest market share due to the region's rising level of living, worsening air quality, rising disposable income, and increasing number of health issues.

Major operating companies operating in the South Africa Air Purifier Market are:

• Daikin Air Conditioning South Africa (Pty) Ltd
• Honeywell Automation & Control Solutions South Africa Pty. Ltd.
• Philips South Africa (Pty) Limited
• Unilever South Africa Proprietary Limited
• MIA South Africa (Pty) Ltd
• Panasonic Marketing Middle East & Africa FZE
• Samsung Electronics South Africa Proprietary Limited
• Sharp Middle East FZE

Furthermore, the smart air purifiers have been created with technology, to improve the effectiveness and simplicity of air filters. A smart air purifier enables a user to manage the interior air quality using a specific smartphone app. Additionally, the application in the smartphones aids in monitoring indoor air quality over time, allowing users to notice the days with the best and worst air quality. For instance, Solenco launched smart air purifiers, equipped with 5-stage air purification system, and PM2.5 display sensors. These air purifiers can be controlled by smartphones through applications.

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“The rising pollution levels in the country, which are mostly spurred on by an increase in the number of construction projects, coal mining operations, and power generation facilities, will drive the demand of air purifiers. Additionally, factors such as rising government measures to reduce the nation's pollution level and growing consumer awareness regarding the negative impacts of air pollution are boosting the market for air purifiers in South Africa.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

South Africa Air Purifiers Market By Filter Type (HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Others (HEPA + Ionizer, Prefilter + Activated Carbon, Prefilter)), By End Use (Residential, Commercial and Industrial), By Distribution Channel (Supermarkets/Hypermarkets, Multi Branded Stores, Electronic Stores, Online, Others (Direct/Institutional Distribution)), By Region, By Company, Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of South Africa air purifiers market and provides statistics & information on market size, structure, and future market growth. the report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the air purifiers in South Africa.

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