Samsung OLED Edge Display Panels on the way to China Market

China: Samsung, a South Korea electronics manufacturer announced its new smartphones Galaxy S7 and Galaxy S7 Edge. With the advancement in the Display segment, Samsung is coming up with curved Active Matrix Organic Light Emitting Diode (AM-OLED) in its new product Galaxy S7 Edge smartphone, as the edges fall from both right and left the side of the smartphone display. The smartphone has a 5.5-inch display screen.

However, Samsung plans to provide the Edge Display products to other smartphone manufacturers and made China market its first choice. As per the sources, in the potential buyer list, the company is considering Huawei and Xiaomi at the top among the rest smartphone manufacturers

According to TechSci Research, Samsung Display the Display manufacturing arm of Samsung, is a key OLED supplier to China market, by bringing innovation in its display technology the company is expected to gain the market share in the coming years.

As per the recent report published by TechSci Research “China OLED Market By Type (Displays and Lighting), By Application (Smartphones, Tablets & Notebooks, Televisions Commercial, Residential, Automotive, Industrial and Others), Competition Forecast and Opportunities, 2011 – 2021”, the OLED market in China is projected to grow at a CAGR over 38% during 2016 - 2021. OLED displays accounted for the majority share in China’s OLED market, on account of their rising adoption in smartphones, tablets, MP3/MP4 players, automotive applications and defense sector. Light weight, better color performance, less power consumption, high brightness, etc., are few of the advantages driving increase in penetration of these OLED displays in China. In addition, rising investments in OLED research and development, coupled with increasing focus of manufacturers to boost production of various OLED display panels and lighting products is anticipated to boost China OLED market over the next five years.