Non-Thermal Pasteurization Market to Undergo a Substantial Growth in Coming Years
Growing consumption of convenience
food and increasing concern towards food safety are somekey factors supporting
the growth of global non-thermal pasteurization market.
According to
TechSci Research report, “Global Non-Thermal Pasteurization Market
By Technique (HPP, PEF, MVH, Irradiation, Ultrasonic, Cold Plasma, Others), By Form
(Solid v/s Liquid), By Application (Food, Beverages, Pharmaceutical, Cosmetics,
Others), By Region, Forecast &Opportunities,2025”, the market is expected to undergo a
rapid growthduring the forecast period. Key factors propelling the growth of
global non-thermal pasteurization market are changing consumer lifestyle
leading to growing consumption of convenience food and processed food, growth
in processed meat sector and increasing
awareness among consumers for healthy diet. Moreover, growing demand for
non-thermal pasteurization from various industries such as food&beverages,
and pharmaceuticals is another major factor driving the market growth. In
addition to this, rapid urbanization, high disposable income of individuals and
busy lifestyle are likely to support the growth of global non-thermal
pasteurization market.
Furthermore, introduction of new technologies and
rapid R&D activities for development of new and cost-effective equipment
are augmenting the growth of global non-thermal pasteurization market. Apart
from this, growing consciousness among consumers pertaining to food safety is
expected to foster the market growth during the forecast period. However, high
initial investment for setup and building the infrastructure and stringent
regulations regarding food safety are likely to hamper the growth of global
non-thermal pasteurization market.
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The global non-thermal
pasteurization market can be segmented based ontechnique, form, application and
region. Based on technique, the market can be segmented into HPP, PEF, MVH,
irradiation, ultrasonic, cold plasma and others. Among them, PEF segment is
expected to dominate the market during the forecast period asthis technology increases
the shelf life and prevents freshness of food items without the use of any kind
of preservatives. Additionally, the increasing use of this technology by the
processed potato industry further drives the segmental growth.
Based on
application, global non-thermal pasteurization market can be categorized into food,
beverages, pharmaceutical, cosmetics and others. Among them, the beverages
segment is expected to dominate the market during the forecast period owing to
the increasing use of non-thermal pasteurization techniques in processing fruit
juices, sugar syrup, wine, among others.
Major players operating in the global
non-thermal pasteurizationmarket are Hiperbaric Espana, Avure Technologies,
Thyssenkrupp AG, Kobe Steel Ltd, BOSCH, American Pasteurization Company,
Advanced Microwave Technologies, Hormel Foods Corporation,Multivac Sepp Haggen
muller SE & Co. KG and Stansted Fluid Power Ltd., among others. In in
January 2018, Bosch launched an innovative ultrasonic cutting technology for
better packaging of food products. This technology exposes the products to less
stress and pressure, maintaining their quality. Moreover, leading companies are
developing advanced technologies and launching new services in order to stay
competitive in the market.They are also undergoing growth strategies such as mergers
& acquisitions and new product launches in order to stay competitive in the
global market.
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“North America
is expected to dominate in the overall non-thermal pasteurization market during
the forecast period owing to the increasing health consciousness among consumers
coupled with growing preference for convenience food such as ready-to-eat food
and frozen food in countries like United States and Canada. In addition to
this, Europe is also expected to witness significant growth on account of
increasing use of meat and beverage products in the region especially in
countries like U.K., Germany and France.,” said Mr. Karan Chechi, Research
Director with TechSci Research, a research based global management consulting
firm.
“Global Non-Thermal Pasteurization Market By Technique
(HPP, PEF, MVH, Irradiation, Ultrasonic, Cold Plasma, Others), By Form (Solid v/s
Liquid), By Application (Food, Beverages, Pharmaceutical, Cosmetics, Others), By
Region, Forecast &Opportunities, 2025”has evaluated
the future growth potential of non-thermal pasteurization market and provides
statistics &information on market size, structure and future market growth.
The report intends to provide cutting-edge market intelligence and help
decision makers take sound investment decisions. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers, challenges
and opportunities in global non-thermal pasteurization market.
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