Press Release

Global Hand Sanitizers Market is Fueled by Liquid Segment During the Forecast Period

The global hand sanitizer market has experienced significant growth in recent years, driven by various factors such as the outbreak of the COVID-19 pandemic and increased focus on personal hygiene.

According to the TechSci Research report, “Global Hand Sanitizers Market– Global Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F”

The global hand sanitizer market has experienced exponential growth in recent years, driven by numerous factors that have shaped consumer behavior and industry trends. This growth can be attributed to the increasing demand for hand sanitizers worldwide.


One of the primary drivers behind this surge in demand is the outbreak of the COVID-19 pandemic. The pandemic has significantly increased awareness about the importance of maintaining hygiene and has made hand sanitizers an essential tool for preventing the spread of infectious diseases. Health and safety concerns have also played a crucial role in driving the global hand sanitizer market. Consumers are increasingly becoming conscious of their well-being and are adopting preventive measures against diseases. This heightened awareness has led to a greater emphasis on hand hygiene practices, resulting in a surge in the demand for hand sanitizers.

Furthermore, the convenience and ease of use offered by hand sanitizers have contributed to their growing popularity. Hand sanitizers provide a quick and efficient solution for disinfection when soap and water are not readily available. Their portability makes them suitable for use in various settings such as public transport, offices, restaurants, and shopping centers.

The healthcare sector has also witnessed significant adoption of hand sanitizers. In hospitals, clinics, and other medical facilities, hand hygiene is of utmost importance for preventing healthcare-associated infections (HAIs). Hand sanitizers offer a convenient and effective way for healthcare professionals and patients to maintain hand hygiene, thereby driving the demand for these products in the healthcare setting.

Technological advancements and product innovations have further fueled the growth of the hand sanitizers market. Manufacturers are continuously introducing new formulations, fragrances, and moisturizing properties to enhance the user experience and address concerns such as skin dryness. These innovations have expanded the product range and attracted a broader consumer base.

Government regulations and initiatives have also played a significant role in the growth of the hand sanitizer market. Regulatory bodies worldwide have implemented guidelines for hand hygiene in various sectors, promoting the use of hand sanitizers. Governments have also taken initiatives to ensure the availability of hand sanitizers during public health emergencies, further bolstering the market.

The global hand sanitizer market is highly competitive, with several key players dominating the industry. Companies such as Reckitt Benckiser Group plc, Procter & Gamble Co., and 3M Company hold a significant market share. However, the market also presents opportunities for new entrants to establish their presence by offering innovative products and capitalizing on emerging trends.

Browse over XX market data Figures spread through XX Pages and an in-depth TOC on the "Global Hand Sanitizers Market.

The global hand sanitizer market is segmented based on product type, end-use, distribution channel, and region.

Based on product type, the market is segmented into gel, liquid, foam, and spray. Among these, the liquid segment holds a significant share of the global hand sanitizers market during the forecast period. Liquid hand sanitizers are widely used and preferred by consumers due to their ease of use. Liquid sanitizers are available in various sizes and formats, such as bottles with pumps, squeeze bottles, and travel-sized containers, making them convenient for use at home, in public places, or while traveling. Liquid hand sanitizers have a higher concentration of alcohol content, typically between 60% to 80%, which is considered effective in killing germs and bacteria on the hands. The World Health Organization (WHO) recommends using hand sanitizers with an alcohol content of at least 60% for optimal effectiveness. Liquid hand sanitizers are known for their quick-drying formula, which allows for rapid application and evaporation without leaving a sticky residue on the hands. This makes them more user-friendly and appealing to consumers, as they can conveniently sanitize their hands without any inconvenience.

Based on distribution channel, the market is segmented into supermarkets/hypermarkets, drugstores/pharmacies, departmental stores, convenience stores, online, and others (direct sales, etc.). Among these, the online segment is the fastest growing in the global hand sanitizers market during the forecast period. The online segment is projected to be the fastest-growing segment in the global hand sanitizers market during the forecast period. With the increasing popularity of e-commerce and the convenience it offers, consumers are increasingly turning to online platforms to purchase hand sanitizers. Factors such as easy accessibility, a wide range of product options, and the ability to compare prices and read customer reviews contribute to the growth of the online segment. Additionally, the COVID-19 pandemic has accelerated the adoption of online shopping, as people have been encouraged to stay at home and minimize physical interactions.

Key market players operating in the Global Hand Sanitizers Market include:

               GOJO Industries Inc.

               Colgate-Palmolive Company

               L Brands Inc.

               Himalaya Global Holdings Ltd

               Henkel AG & Co. KGaA

               AVA Group

               Clean Cut Technologies LLC

               Reckitt Benckiser Group PLC

               3M Company

               Unilever PLC


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“The global hand sanitizers market has witnessed substantial growth driven by factors such as increased awareness about personal hygiene, growing health concerns, convenience and ease of use, adoption in healthcare settings, technological advancements, and government support. As the importance of hand hygiene continues to be emphasized, the demand for hand sanitizers is expected to remain strong, driving further market expansion.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

Global Hand Sanitizers Market– Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Product Type (Gel, Liquid, Foam, Spray), By Sales Channel (Supermarkets/Hypermarkets, Drugstores/Pharmacies, Departmental Stores, Convenience Stores, Online, Others (Direct Sales, etc.), By End Use (Household, Hospitals, Institutions, Restaurants, Others), By Region, By Competition Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of global hand sanitizers market globally and provides statistics and information on market structure, size, share, and future growth. The report provides cutting-edge market intelligence and helps decision-makers to make sound investment decisions. Besides, the report also identifies the emerging trends along with essential drivers, challenges, and opportunities present in the market of hand sanitizers globally

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