Press Release

China Bluetooth Speaker Market to Grow at an Impressive CAGR until 2025

Increasing smartphone sales and technological advancements to drive the growth of China Bluetooth speaker market

According to TechSci Research report, China Bluetooth Speaker Market By Type (Portable Bluetooth Speaker and fixed Bluetooth Speaker), By Price Range (Entry – Up to USD75, Mid (USD76-150) High (USD151-300) Premium (USD301-500), Ultra-Premium (Above USD 500)), By Distribution Channel (Store-based Retail and Non-Store based Retail), By Region, Competition, Forecast & Opportunities, 2025 the China Bluetooth speaker market is expected to witness an impressive CAGR during the forecast period. Increasing smartphone sales is one of the major factors accounting for the growth of China Bluetooth speaker market. Moreover, advancements in audio technologies is expected to bode well for the growth of China Bluetooth speaker market through the forecast period. In addition to this, growing popularity of multi room streaming is anticipated to positively influence the growth of China Bluetooth speaker market in the years to come. Also, these Bluetooth speakers need no wiring and consume very less space when compared to home theaters, which is making headway for the growth of China Bluetooth speaker market in the country. Along with this, demand for stylish and elegant Bluetooth speakers is expected to positively fuel the market growth during the next five years. Also, surging demand for stylish, portable as well as advanced Bluetooth speakers across the country is making the key market players to focus more on research and development activities. However, piracy might act as a major impediment to the growth of Bluetooth speaker market in China during the forecast period, since pirated products are offered at very less price when compared to the original products.

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The China Bluetooth speaker market is segmented based on type, price range, distribution channel, company, and regional distribution. Based on distribution channel, the market can be divided into store-based retail and non-store-based retail. The non-store-based retail segment is expected to dominate the market during the forecast period owing to rising preference of the users to buy speakers from non-store-based retail because of availability of good discounts. Moreover, rising smart phone penetration is further contributing to the growing trend. Based on type, the market can be categorized into portable Bluetooth speaker and fixed Bluetooth speaker. Out of which, the portable Bluetooth speaker market is anticipated to grow at the highest CAGR during the next five years due to the fact that preference for portability of the speakers is increasing as more comfortable light weight speaker are available in the market.

Xiaomi Corporation, Huawei Technologies Co., Ltd., Philips (China) Investment Co., Ltd., Sony (China) Co., Ltd., Edifier Technology Co Ltd, JBL (Harman (China) Investment Co., Ltd.), Bose Electronics Shanghai Co. Ltd., Beats by Dr. Dre, Bang & Olufsen, Havit, SAST, Zound Industries Limited, HiVi Inc, Sansui Electric Co., Ltd and others are some of the leading players operating in China Bluetooth speaker market. The players are adopting several growth strategies to enhance the market scenario of Bluetooth speakers. Other competitive strategies include product launches; mergers & acquisitions; agreements, partnerships, and collaborations; and expansions to diversify their product portfolio in order to strengthen market position.

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“China Bluetooth speaker market is expected to witness significant growth during the forecast period owing to the surging need for mobile infotainment systems. Additionally, introduction of waterproof and rugged Bluetooth speakers, which are suitable for outdoor use and can withstand severe climatic and usage conditions is expected to positively impact the growth of market during forecast period. Furthermore, growing number of smart homes in the country is further anticipated to supplement the growth of Bluetooth speaker market in China until 2025,” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

China Bluetooth Speaker Market By Type (Portable Bluetooth Speaker and fixed Bluetooth Speaker), By Price Range (Entry – Up to USD75, Mid (USD76-150) High (USD151-300) Premium (USD301-500), Ultra-Premium (Above USD 500)), By Distribution Channel (Store-based Retail and Non-Store based Retail), By Region, Competition, Forecast & Opportunities, 2025 has evaluated the future growth potential of China Bluetooth speaker market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities in China Bluetooth speaker market.

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