Press Release

UAE Digital Signage Market to Grow at a CAGR of 22% through 2020

 Growing retail sector and continuing technological advancements to drive digital signage market in the UAE

According to recently released TechSci Research report, “UAE Digital Signage Market Forecast and Opportunities, 2020”, digital signage market in the UAE is projected to grow at a CAGR of over 22% during 2015-20. Growth in the market is anticipated on account of rising adoption of digital signage in retail, public infrastructure & transportation, and hospitality sector coupled with technological developments in display screens. Rise in digital advertising media, growing data centric information and analytics, and increasing expenditure on marketing are other key factors driving the UAE digital signage market.

Media player & software and digital signage display are the two components of digital signage. In 2014, UAE digital signage market was dominated by digital signage display segment, wherein LCD display screens accounted for the largest revenue share, owing to better picture quality and comparatively lower price than plasma screens. However, on account of various add-on features such as higher contrast ratio, longer life and lower power consumption, LED segment is expected to emerge as the largest revenue generator in the market in 2020.

“The shift of advertisement industry from static media to digital media, growing popularity of interactive communication and Out of Home (OOH) advertising, expansion of airports and rising tourism are surging the demand for digital signage in the UAE. On account of various technological advancements like 3D digital signage, narrowing bezel screen, ultra HD displayand cloud based digital signage,and upcoming events like World Expo 2020 at Dubai, UAE digital signage market is set to witness significant growth over the next five years.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

UAE Digital Signage Market Forecast and Opportunities, 2020” has evaluated the future growth potential of UAE digital signage market, and provides statistics and information on market structure, size, share and future growth of the market. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in UAE digital signage market.

About TechSci Research

TechSci Research is a leading global market research firm publishing premium market research reports. Serving 700 global clients with more than 600 premium market research studies, TechSci Research is serving clients across 11 different industrial verticals. TechSci Research specializes in research based consulting assignments in high growth and emerging markets, leading technologies and niche applications. Our workforce of more than 100 fulltime Analysts and Consultants employing innovative research solutions and tracking global and country specific high growth markets helps TechSci clients to lead rather than follow market trends.


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