India Advanced Driving Assistance System Market to Grow with a CAGR of 19.2% through 2031
The
India ADAS (Advanced Driver Assistance Systems) market is experiencing
significant growth due to increasing demand for vehicle safety, rising
government regulations, and growing adoption of autonomous and electric
vehicles. Enhanced consumer awareness and technological advancements are also
contributing to the sector’s expansion. These are the factors driving the
market in the forecast period.
According
to TechSci Research report, “India Advanced Driving Assistance System
Market – By Region, Competition, Opportunities & Forecast, 2021-2031F”, The
India Advanced Driving Assistance System Market was valued at USD 3.7 Billion
in 2025 and is expected to reach USD 8.9 Billion by 2031 with a CAGR of 19.2%
during the forecast period. The Advanced Driver Assistance Systems (ADAS)
market in India is witnessing robust growth due to the rising emphasis on
vehicle and passenger safety. Automakers are increasingly integrating ADAS
features such as adaptive cruise control, lane departure warning, blind spot
detection, and automatic emergency braking into their vehicles. This shift is
supported by stricter safety regulations, consumer preference for high-tech
features, and the influence of global automotive trends. OEMs and technology
providers are collaborating to localize ADAS technologies, making them more
cost-effective and suitable for Indian driving conditions.
Market
drivers include rapid advancements in automotive technology, a growing
middle-class population with rising disposable income, and a surge in demand
for premium vehicles equipped with smart features. The proliferation of
connected vehicles and improved infrastructure is further encouraging the
deployment of advanced driver assistance functionalities. Increasing government
mandates on vehicle safety standards and crash test requirements are also
pushing manufacturers to adopt ADAS solutions, even in mid-range and budget
segments.
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India Advanced Driving Assistance System Market Is
Segmented By Vehicle Type, By Sensor Type, By Level of Autonomy, By Function,
By Region.
The Indian ADAS market, when segmented by vehicle type,
shows notable growth patterns across both passenger cars and commercial
vehicles. In passenger cars, the integration of ADAS features is gaining
momentum as consumer demand increases for safety, comfort, and convenience.
Buyers are showing interest in vehicles equipped with features such as parking
assistance, blind spot monitoring, lane departure warnings, and forward
collision alerts. The increased availability of ADAS in mid-range vehicles, not
just in premium models, is making advanced safety technology accessible to a
broader customer base. Automakers are responding to this trend by incorporating
more driver assistance technologies even in compact and affordable car
segments. Changing consumer behavior, awareness of road safety, and a shift
toward technology-oriented driving experiences are encouraging the adoption of
such features in personal vehicles.
In commercial vehicles, ADAS plays a critical role in
improving fleet safety, reducing accidents, and enhancing driver performance.
Fleet operators and logistics companies are gradually recognizing the benefits
of investing in technologies like driver monitoring systems, lane keeping
assistance, and collision avoidance. These systems help reduce downtime,
protect assets, and contribute to lower insurance costs. The push for higher
operational efficiency and regulatory compliance is influencing the integration
of ADAS solutions in trucks, buses, and other commercial fleets. Use of
telematics and advanced sensor-based technologies is becoming more prominent in
these segments as companies seek to improve both safety and cost-effectiveness.
In 2025, the western region of India emerged as the
fastest-growing market for ADAS, driven by a combination of infrastructure
development, higher urbanization, and increased adoption of automotive
technology. Cities such as Mumbai, Pune, and Ahmedabad are witnessing rising
demand for advanced safety features in vehicles, supported by a consumer base
that is more aware of the benefits of driver assistance systems. The presence
of well-developed road networks and growing acceptance of electric and connected
vehicles are creating a favorable environment for the integration of ADAS in
both new and existing vehicle models. The rise in private vehicle ownership,
coupled with rising disposable income and a focus on road safety, is
influencing car buyers to prefer models equipped with advanced features like
adaptive cruise control and lane-keeping assist.
The region also benefits from a growing number of automotive
manufacturing and R&D hubs, which support innovation and faster deployment
of ADAS technologies. Collaboration between engineering talent and emerging
mobility start-ups is contributing to the development of solutions that cater
to the unique traffic and driving conditions in India. Demand from both the
passenger vehicle and commercial vehicle segments is rising as fleet operators
and individual owners seek improved vehicle safety and efficiency. Public
awareness campaigns and state-level road safety initiatives are also
contributing to increased interest in these technologies.
Major
Market Players Operating in India Advanced Driving Assistance System Market
Are:
- Bosch
GmbH
- Continental
AG
- Denso
Corporation
- Mobileye
N.V.
- Aptiv
PLC
- ZF
Friedrichshafen AG
- Magna
International Inc.
- Valeo
SA
- NVIDIA
Corporation
- Autoliv
Inc.
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The India ADAS market is experiencing steady growth as
automakers increasingly integrate advanced driver assistance technologies aimed
at enhancing vehicle safety and driving convenience. These systems rely on
sophisticated sensors, cameras, and control units that require high-precision,
reliable components to function effectively. Growing focus on road safety
regulations and consumer demand for smart driving features have accelerated the
development of ADAS components that offer improved accuracy, durability, and
compatibility with various vehicle platforms. Innovations in sensor technology,
data processing, and vehicle connectivity are enabling more robust and
efficient ADAS solutions tailored to diverse driving conditions. Investment in
research and development, alongside advancements in automotive electronics,
continues to support the expansion of the ADAS market in India, said Mr. Karan
Chechi, Research Director of TechSci Research, a research-based global
management consulting firm.
“India Advanced Driving Assistance System (ADAS) Market By Vehicle Type (Passenger Cars and Commercial Vehicles), By Sensor Type (Camera, Radar, Lidar, and Ultrasonic), By Level of Autonomy (Level 1, Level 2, Level 3, Level 4, and Level 5), By Function (Collision Avoidance, Adaptive Cruise Control, Lane Departure Warning System, Rear-cross Traffic Assistance, Emergency Braking, Intersection Assistance, Automatic Speed Limit, Park Assistance & Others), By Region, Competition, Opportunities & Forecast, 2021-2031F”, assesses
the market's future growth potential and provides data on market size, trends,
and forecasts. It aims to offer comprehensive market insights, helping
decision-makers make informed investment choices. The report also highlights
emerging trends, key drivers, challenges, and opportunities in the India
Advanced Driving Assistance System Market.
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