Press Release

India Water Filters Market is Expected to Register a CAGR of 7.19% Through 2030

Increasing Water Pollution Levels and Growing Health & Hygiene Awareness are the likely to propel the market during the forecast period.


According to TechSci Research report, “India Water Filters Market – By Region, Competition, Forecast and Opportunities, 2020-2030F”, India Water Filters Market was valued at USD 3.20 Billion in 2024 and is expected to reach USD 4.90 Billion by 2030 with a CAGR of 7.19% during the forecast period.

One of the primary drivers of the water filter market in India is the growing concern over water pollution. India faces significant challenges in terms of water quality due to industrial discharges, agricultural runoff, urbanization, and inadequate water treatment facilities. A large proportion of the country’s population depends on groundwater and surface water sources, both of which are frequently contaminated with harmful substances such as heavy metals, bacteria, chemicals, and pesticides. This contamination poses severe health risks, making the need for water filtration solutions more urgent.

In response to the deteriorating water quality, consumers are becoming increasingly aware of the importance of purifying their drinking water. The rising awareness about waterborne diseases, such as cholera, typhoid, and dysentery, has led to a surge in demand for water filters that can remove these harmful pathogens and pollutants. Furthermore, urban areas like Delhi, Mumbai, and Chennai are particularly affected by high levels of pollutants in tap water, prompting residents to seek reliable filtration systems to ensure their families’ health and safety.

The government’s lack of comprehensive, nationwide water treatment infrastructure exacerbates the problem, driving households to rely on water filters as a more immediate solution. Many regions, especially rural and semi-urban areas, still lack access to treated piped water, making water filters even more essential. Given these challenges, the demand for water filters that can purify water to meet safe drinking standards continues to rise in India, fueling the growth of the water filter market.


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Based on End User, The Residential held the largest market share in 2024.  The residential segment dominates the India water filter market due to several factors, primarily driven by the growing concerns over water contamination and the increasing awareness of health risks associated with drinking untreated or impure water. As urbanization continues to expand, the quality of tap water in many cities has deteriorated due to industrial pollution, heavy metals, and pathogens. Many households have thus turned to water filtration systems to ensure the safety and health of their families.

In urban and suburban areas, the reliance on groundwater and surface water, which is often contaminated with high levels of dissolved salts, bacteria, and chemicals, has led to a significant rise in demand for home water purification solutions. Reverse Osmosis (RO) filters, which can remove a wide array of contaminants, are especially popular for residential use, as they provide safe drinking water directly from the tap, making them both convenient and effective.

Health awareness among consumers has also increased, as people are now more concerned about the long-term effects of consuming impure water, such as kidney issues, gastrointestinal diseases, and other health problems. This growing health consciousness has led to a greater inclination toward investing in water filters for residential use, as consumers prioritize clean, safe drinking water for themselves and their families. Moreover, with the rise in disposable incomes, more households can now afford advanced filtration systems like RO and UV filters, which have become a standard choice in many urban homes. Government initiatives promoting clean drinking water and raising awareness about the risks of unfiltered water further support the market growth.

Based on region, North India is the fastest-growing region in the Indian water filter market due to a combination of factors, including high levels of water contamination, rapid urbanization, and rising consumer awareness about health and water quality.

Water contamination is a significant issue in North India, particularly in urban areas like Delhi, Chandigarh, and other parts of Uttar Pradesh, Haryana, and Punjab. The region faces pollution from industrial waste, agricultural runoff, and over-exploitation of groundwater sources. These factors have led to high levels of pollutants, such as heavy metals, chlorine, bacteria, and other harmful chemicals in the water supply. This widespread contamination has made access to safe and clean drinking water a critical concern for residents, driving the demand for effective water purification solutions, especially RO (Reverse Osmosis) systems, which are known for their ability to remove a wide range of pollutants. Moreover, North India has experienced rapid urbanization and population growth in recent years. Cities like Delhi, Gurgaon, and Noida are witnessing expanding infrastructure and a growing middle-class population with increased purchasing power. As a result, there is a rising demand for home appliances, including water filters, as consumers seek to ensure the health and safety of their families. The growing middle class, with higher disposable incomes, is more likely to invest in advanced water filtration systems that offer superior purification capabilities.

There is a significant shift in consumer awareness. With increased access to information through digital platforms and government campaigns promoting safe drinking water, consumers in North India are becoming more conscious of waterborne diseases and the importance of clean water. This awareness, combined with the availability of a variety of water filtration technologies, such as UV, RO, and carbon filtration, has spurred growth in the water filter market in the region.


Major companies operating in the India Water Filters Market are: 

  • Pentair PLC
  • 3M Company
  • Honeywell International Inc.
  • BRITA Group
  • A. O. Smith Corporation
  • Culligan International Company
  • Eureka Forbes Limited
  • KENT RO Systems Ltd. 


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The India water filter market presents significant opportunities driven by increasing concerns over water contamination, growing health awareness, and rising disposable incomes. With urbanization and industrialization exacerbating water quality issues, demand for reliable, efficient water filtration solutions continues to rise. Additionally, technological advancements in filtration systems, such as smart and multi-stage filters, are opening new avenues for growth. There is also a considerable opportunity in rural areas, where access to clean drinking water remains limited. The expanding middle class, coupled with government initiatives promoting water quality, provides a favorable environment for market expansion and innovation.” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based global management consulting firm. 

“India Water Filters Market, By Technology (UV, RO, Carbon Filtration, Others), By End User (Industrial, Commercial, Residential), By Distribution Channel (Retail Stores, Direct Sales, Online), By Region, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of India Water Filters Market and provides statistics & information on Market size, structure and future Market growth. The report intends to provide cutting-edge Market intelligence and help decision-makers make sound investment decisions., The report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the India Water Filters Market. 


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Increasing Water Pollution Levels and Growing Health & Hygiene Awareness are likely to propel the market during the forecast period.

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