ZEE buys UAE’s oldest radio station HUM 106.2 FM

India: The Indian media conglomerate Zee Entertainment Enterprises attained control of the UAE’s first radio station HUM 102.6 FM.  Moreover, in 2008 ZEE had entered into UAE with ZEE Aflam, a Bollywood TV Channel

The business pact has allowed ZEE to mark its media presence across television, radio and digital. Further, this would allow the company to increase its reach along with the market presence in the entertainment industry. The deal is intended to allow ZEE to diversify its entertainment business portfolio and offer synergy between content and the different media.

TechSci Research depicts that with the growing concern of the entertainment firms to expand their product portfolio and emphasis on the radio sector will help in the growth of the overall entertainment sector.

According to the recently published report by TechSci Research “India FM Radio Market By Type (Traditional FM Radio, Internet FM Radio), By Sector (Retail, Real Estate, Automobile, Education, Others), By Ownership (Public and Private), By Region (North, East, West, South) Forecast & Opportunities, 2011-2021” FM radio market in the country is projected to grow at a CAGR over 17% during 2016 - 2021. Growing adoption of radios in cars, growing media & entertainment industry, coupled with technological advancements in FM radio are anticipated to further drive FM Radio market in the country. India FM Radio market is highly fragmented market, with several leading players such as Prasar Bharati, Entertainment Network (India) Limited, Sun TV Network Limited, Reliance Broadcast Network Limited, and D.B Corp Ltd. operating across the value chain.