Industry News

Maxxis International Expands its Victra UHP Tire Portfolio

United States: Maxxis International has launched a new tire, Victra VR-1, which is an extreme summer tire. The tire has been introduced to its existing Victra line of UHP (Ultra High Performance) tires.

According to Maxxis, the VR-1 tire is deployed with a rubber compound that warms as per the operating temperature, very quickly and offers a resolute dry traction on the street as well as on the racing tracks.

The company added that the heat generated from the rubber compound of VR-1 cycles equally in the entire tire, ensuring a high speed for the entire life of the tire. The latest tread pattern was designed to maximize tire performance in dry weather, while minimizing obstacles in wet weather. The reinforced casing design of the new tire by Maxxis allows a comfortable manoeuvrability to the driver of the vehicle.

The VR-1 tire is rated at UTQG 200 AA A except for 295/40R18 (140 AA A) variant. The tire will be available in 7 different sizes, namely, 205/50ZR15, 245/40ZR15, 205/55ZR16, 255/40ZR17, 245/40ZR18, 265/35ZR18 and 295/40ZR18.

According to a recent report published by TechSci Research , United States Tyre Market Forecast & Opportunities,2020”, United States automobile market is the second largest automobile market of the world, with a motorization rate (including passenger cars and commercial vehicles) of over 790 vehicles per 1,000 individuals, in 2014. Increasing disposable income due to strengthening US Dollar, falling oil and food prices, and rising standard of living, are resulting in an increase in production and sales of vehicles in the US.

As per TechSci Research, Maxxis is a renowned tire player existing in the USA. The company is already serving the tire market of the United States by offering varied tires for different vehicle segments. Further, by launching all new summer tires for passenger cars and commercial vehicles in the USA, the company is likely to strengthen its presence in the United States tire market.

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