Tire Market to Grow with a CAGR of 5.51% in Brazil through to 2030

Robust automotive industry growth and increasing consumer demand for high-performance and eco-friendly tires are the factors driving the market in the forecast period 2026-2030.

According to TechSci Research report, “Brazil Tire Market - By Region, Competition, Forecast & Opportunities, 2030F”, Brazil Tire Market was valued at USD 125.37 Million in 2024 and is expected to reach USD 172.96 Million by 2030 with a CAGR of 5.51% during the forecast period. Brazil tire market represents a significant segment of the automotive industry in the country, driven by various factors such as vehicle sales, infrastructure development, economic conditions, and consumer preferences. With Brazil being one of the largest economies in Latin America and a key player in the global automotive market, the tire industry plays a crucial role in supporting transportation and mobility needs across the country. In this comprehensive overview, we will explore the dynamics of the Brazil tire market, analyzing key drivers, challenges, market trends, and future prospects.

Brazil tire market is sizable and growing steadily, reflecting the country's robust automotive sector and increasing vehicle ownership rates. As the largest economy in Latin America, Brazil boasts a large and diverse automotive market, with a wide range of passenger vehicles, commercial vehicles, and off-road vehicles traversing its vast and varied terrain. The demand for tires in Brazil is closely tied to vehicle sales and production, which have been on an upward trajectory in recent years despite periodic economic challenges. Additionally, Brazil's expanding road network and infrastructure development projects contribute to the growing demand for tires across various vehicle segments. Several factors drive the growth of the Brazil tire market, including economic growth, urbanization, and changes in consumer behavior. Brazil's economic stability and growing middle-class population have fueled an increase in vehicle ownership, leading to higher demand for tires. Moreover, rapid urbanization and infrastructure development in cities across Brazil have spurred demand for passenger cars and commercial vehicles, further boosting tire sales. Additionally, changes in consumer preferences, such as a shift towards SUVs and light trucks, have influenced tire demand, with manufacturers introducing specialized tire models to cater to these segments.

Browse over market data Figures spread through XX Pages and an in-depth TOC on "Brazil Tire Market” 

Brazil Tire Market is segmented by Tire Construction Type, Vehicle Type, Demand Category and Region.

The replacement tire segment dominates the Brazil tire market in 2024, supported by the country’s extensive vehicle parc, aging fleet, and continuous need for tire maintenance across passenger cars, commercial vehicles, and two-wheelers. High road usage, diverse terrain conditions, and varying climate patterns accelerate tire wear, creating a steady cycle of replacement demand. The rise of e-commerce and app-based delivery services has intensified vehicle utilization in both urban and semi-urban areas, pushing up tire replacement frequency across light commercial vehicles and motorcycles. Consumers are increasingly conscious of safety, fuel efficiency, and performance, leading to higher demand for advanced tire options in the replacement segment. The presence of well-developed distribution networks, retail outlets, and online sales platforms makes replacement tires widely accessible, ensuring consistent growth. 

The OEM tire segment is expanding at a slower pace compared to replacement, though it benefits from the recovery of automotive production and sales across passenger and commercial vehicles. Government policies encouraging domestic manufacturing, coupled with gradual consumer adoption of electric and hybrid vehicles, are contributing to OEM demand. Tire suppliers in this category focus on meeting evolving performance requirements, such as low rolling resistance and durability for new vehicle models. The OEM segment is also influenced by shifts in consumer preference toward SUVs, pickup trucks, and motorcycles, which create opportunities for specialized tire designs. Despite this progress, the OEM share remains smaller than replacement due to the relatively limited volume of new vehicle sales compared to the vast base of vehicles already on the road.

The North region of Brazil shows a distinct tire market profile in 2024, shaped by its geographical characteristics and transportation patterns. Unlike more industrialized regions, the North relies heavily on road transport for connecting remote areas, where challenging terrain and long distances drive demand for durable and resilient tires. Many vehicles in this region are used for rural mobility, agriculture-related activities, and freight transport across underdeveloped road networks, which often accelerates tire wear. As a result, replacement tires account for the bulk of demand, particularly for trucks, buses, and motorcycles that serve as essential modes of transport in smaller towns and rural areas. 

Urban centers such as Manaus contribute to market growth through passenger car ownership and industrial activity linked to the local manufacturing base. The presence of logistics operations that connect the Amazon region with other parts of Brazil and neighboring countries creates consistent demand for commercial vehicle tires. Motorcycles also play a vital role in daily mobility due to affordability and fuel efficiency, further supporting steady sales in the two-wheeler tire segment. Seasonal climate conditions, including heavy rainfall and flooding, influence tire requirements in the region, pushing consumers and fleet operators toward products designed for enhanced traction and durability.

Major companies operating in Brazil Tire Market are:

• Bridgestone Corporation
• Continental AG
• Goodyear Tire & Rubber Company 
• Sumitomo Rubber Industries, Ltd
• Michelin Group
• Pirelli & C. S.p.A.
• Yokohama Rubber Company Limited
• Kumho Tire Co. Inc.
• Hankook Tire & Technology Co., Ltd
• Toyo Tires Brasil 

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Brazil Tire Market is a cornerstone of the nation's automotive landscape, driven by diverse factors. Boasting a robust automotive industry and extensive road networks, Brazil's demand for tires remains significant. Economic stability, coupled with the rich agricultural sector, fuels tire sales. Environmental concerns and government regulations influence the market, emphasizing sustainability and safety. Brazilian consumers prioritize tire quality and performance due to varied road conditions, fostering tire innovation. The competitive landscape, featuring both domestic and international manufacturers, ensures continuous development of durable and reliable tire solutions. Brazil Tire Market's resilience and adaptability make it integral to the country's mobility and transportation.” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

“Brazil Tire Market Segmented By Vehicle Type (Passenger Car, Light Commercial Vehicle, Medium & Heavy Commercial Vehicle, Two Wheelers, Three Wheelers, Off-the-Road Vehicles (OTR)), By Tire Construction Type (Radial, Bias), By Demand Category (OEM, Replacement), By Region, Competition, Forecast & Opportunities, 2020-2030”, has evaluated the future growth potential of Brazil Tire Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Brazil Tire Market. 

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