United States Internet of Things (IoT) Market is expected to grow at a CAGR of 18.53% through 2030.
United States Internet of Things (IoT)
Market is increasing due to rising demand for digital transformation in billing
and payment processes during 2026-2030
According to TechSci Research report, “United States Internet of Things
(IoT) Market - By Region, Competition, Forecast and Opportunities, 2020-2030F, United States Internet of Things (IoT) Market was valued at USD 142.86 billion in 2024 and is expected to reach USD 399.73 billion by 2030 with a CAGR of 18.53% during the forecast period.
Rising
consumer demand for connected devices is a major force fueling the United
States Internet of Things Market, as individuals increasingly seek seamless
integration of technology into daily life for convenience, security, and
entertainment. Smart home ecosystems, including thermostats, lighting, and
security cameras, empower users with remote control and automation, enhancing
energy efficiency and peace of mind. Wearables like fitness trackers and
smartwatches provide personalized health insights, driving adoption among
health-conscious consumers. The entertainment sector thrives with connected TVs
and speakers offering immersive experiences through voice commands and
streaming integration.
Automotive
consumers favor connected vehicles with navigation, diagnostics, and
infotainment features, improving safety and driving pleasure. E-commerce
platforms leverage Internet of Things for personalized recommendations,
boosting sales and customer engagement. Privacy concerns are addressed through
enhanced data protection features, building trust and encouraging broader
uptake.
Retailers
respond with diverse product offerings, from smart appliances to connected
toys, catering to varied demographics. Marketing strategies highlight
interoperability and ease of use, accelerating market penetration. Economic
factors, such as affordability improvements, make connected devices accessible
to a wider audience. In essence, consumer demand shapes the United States
Internet of Things Market, spurring innovation and market expansion.
The number of active Internet of Things
devices in the United States is projected to grow to 21.5 billion by 2025, from
9.9 billion in 2019, illustrating robust consumer adoption and market
expansion. This surge supports diverse applications in smart homes, wearables,
and connected vehicles, contributing to enhanced user experiences and economic
value. Additionally, estimates indicate over 75 billion global Internet of
Things devices by 2025, with significant portions in the United States driving
innovation and connectivity in consumer sectors.
The high implementation costs and
uncertainty regarding return on investment represent another significant
challenge for the United States Internet of Things Market. Deploying Internet
of Things solutions requires substantial capital expenditure for hardware,
software platforms, connectivity infrastructure, and integration services. In
addition to upfront costs, enterprises must account for ongoing maintenance,
software updates, and workforce training to ensure efficient utilization of
Internet of Things systems. Small and medium-sized enterprises often find these
costs prohibitive, limiting their ability to adopt Internet of Things
technologies despite potential operational benefits.
Furthermore, measuring the tangible
return on investment from Internet of Things deployments can be challenging,
particularly in sectors where benefits such as efficiency improvements,
predictive maintenance, or enhanced customer experience are indirect or
difficult to quantify. Uncertainty regarding cost savings and productivity
gains can slow adoption rates, as decision-makers may be reluctant to invest in
technologies without clear and immediate financial returns.
The situation is further complicated by
rapidly evolving technologies, which can render existing infrastructure
obsolete within a short period, adding to financial risk. To overcome these
challenges, companies in the United States Internet of Things Market must
develop scalable, cost-effective solutions, offer flexible deployment models
such as subscription-based platforms, and provide clear value propositions to
demonstrate measurable business outcomes. Addressing these concerns is
essential to drive wider adoption, optimize expenditures, and ensure
sustainable growth in the market.
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Based on End-User,
the Manufacturing segment dominated the United States Internet of Things Market
and is expected to maintain its leading position throughout the forecast
period, driven by the increasing adoption of smart manufacturing technologies
and Industry 4.0 initiatives. Manufacturers are deploying Internet of Things
solutions to enhance operational efficiency, optimize production processes,
monitor equipment performance, and reduce downtime through predictive
maintenance. The integration of Internet of Things devices with artificial
intelligence and cloud-based analytics allows real-time monitoring of
machinery, inventory, and supply chain operations, enabling data-driven
decision-making and cost reduction. Moreover, the demand for automation and
robotics in manufacturing facilities, coupled with the need for energy
efficiency and sustainable production, has further accelerated the adoption of
Internet of Things solutions in this sector.
Leading manufacturing enterprises are
leveraging connected sensors, smart machinery, and industrial Internet of
Things platforms to improve production quality, minimize waste, and ensure
compliance with safety and environmental standards. The deployment of Internet
of Things in manufacturing also supports remote monitoring, digital twin
implementations, and enhanced collaboration between production units and
management systems. Additionally, government initiatives and incentives aimed
at promoting smart factories and advanced manufacturing technologies are
contributing to the segment’s growth. As the United States continues to focus
on modernizing its industrial infrastructure and fostering innovation in
manufacturing, the segment is expected to experience sustained growth, driven
by technological advancements, increasing industrial investments, and rising
awareness of the benefits of connected systems. Consequently, the Manufacturing
end-user segment will remain the dominant driver of the United States Internet
of Things Market, shaping trends in industrial automation, operational
optimization, and digital transformation during the forecast period.
The Midwest US has emerged as the fastest-growing
region for the United States Internet of Things Market, driven by the region’s
strong industrial base, technological adoption, and supportive infrastructure
for connected solutions. The Midwest is home to numerous manufacturing hubs,
automotive plants, and agricultural operations, all of which are increasingly
integrating Internet of Things technologies to enhance operational efficiency,
reduce costs, and improve productivity. In the manufacturing sector, companies
are deploying Internet of Things-enabled sensors, predictive maintenance
systems, and smart machinery to monitor equipment performance in real time,
optimize production workflows, and minimize downtime. This is complemented by
the adoption of artificial intelligence and advanced analytics to derive
actionable insights from the vast amount of data generated by connected
devices, enabling data-driven decision-making and operational optimization.
Agriculture in the Midwest is also a significant
contributor to the region’s rapid Internet of Things adoption. Farmers are
utilizing smart irrigation systems, connected machinery, and crop monitoring
sensors to increase yields, reduce resource consumption, and implement
precision farming techniques. The integration of these technologies improves
efficiency, supports sustainable practices, and strengthens the overall
agricultural output of the region.
Moreover, the region benefits from increasing
investments in Internet of Things infrastructure, including high-speed
connectivity, cloud services, and edge computing platforms, which are essential
for seamless device integration and real-time data processing. Collaboration
between local governments, industry associations, and technology providers has
further accelerated the deployment of connected solutions across sectors,
creating a favorable ecosystem for growth.
The Midwest’s rapid digital transformation, coupled
with a focus on industrial modernization and smart infrastructure development,
positions it as the fastest-growing region for the United States Internet of
Things Market. As companies continue to adopt innovative technologies and
expand their connected ecosystems, the Midwest is expected to play a pivotal
role in driving the adoption of Internet of Things solutions, shaping the
market’s growth trajectory, and setting benchmarks for other regions during the
forecast period.
Key market players in the United States Internet
of Things (IoT) market are: -
- Amazon
Web Services, Inc.
- Microsoft
Corporation
- International
Business Machines Corporation (IBM)
- Cisco
Systems, Inc.
- Oracle
Corporation
- GE
Digital, a subsidiary of General Electric Company
- Particle
Industries, Inc.
- Konstant
Infosolutions Private Limited
- Samsara
Networks, Inc
- Honeywell
International Inc.
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“The United States Internet of Things
Market is expected to experience robust growth driven by increasing adoption of
connected devices across industries, including manufacturing, healthcare,
transportation, and smart homes. Advancements in cloud computing, artificial
intelligence, and 5G connectivity will enable seamless integration, real-time
analytics, and enhanced operational efficiency. Rising demand for automation,
predictive maintenance, and data-driven decision-making will further accelerate
market expansion. Additionally, government initiatives supporting digital
transformation, smart infrastructure, and Industry 4.0, combined with growing
awareness of the benefits of Internet of Things solutions, will ensure
sustained adoption and long-term growth across sectors in the coming years.” said
Mr. Karan Chechi, Research Director of TechSci Research, a research-based Global management consulting firm.
“United States Internet
of Things (IoT) Market By Component (Hardware, Software, Services), By
Connectivity (Cellular, Wi-Fi, Bluetooth, Zigbee, Others), By End-User (Manufacturing,
Healthcare, Retail and E-commerce, Information Technology and
Telecommunications, Transportation and Logistics, Government and Public Sector,
Energy and Utilities, Others), By Region, Competition, Forecast and
Opportunities, 2020-2030F”, has evaluated the future
growth potential of United States Internet of Things (IoT) Market and
provides statistics & information on market size, structure, and future
market growth. The report intends to provide cutting-edge market intelligence
and help decision makers take sound investment decisions. Besides the report
also identifies and analyzes the emerging trends along with essential drivers,
challenges, and opportunities in United States Internet of Things (IoT) Market.
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