United States Air Freshener Market to Grow with a CAGR of 6.15% through 2028
United
States Air Freshener market is driven by various factors such as changing
lifestyles and home decor trends, health and wellbeing concerns, and
technological advancements.
According
to TechSci Research report, “United States Air Freshener Market – By Region,
Competition, Forecast and Opportunities, 2018-2028F”, the United States Air Freshener Market stood at USD 1.96 billion
in 2022 and is anticipated to grow with a CAGR of 6.15% in the forecast period,
2024-2028. The United States air freshener market
is a thriving and dynamic industry that has experienced significant growth and
innovation over the years.
The concept of air freshening has a long
history, dating back to ancient civilizations that used various natural
materials and scents to mask unpleasant odors. In the United States, the modern
air freshener industry began to take shape in the mid-20th century with the
introduction of aerosol sprays and plug-in devices. These early products aimed
to eliminate or cover up odors in homes and commercial spaces. Over time,
consumer preferences evolved, leading to the development of a wide range of air
freshener products, each catering to specific needs and preferences.
As people spend more time indoors, there
is a growing awareness of the importance of indoor air quality. Air fresheners
offer a quick and convenient solution to eliminate unpleasant odors and improve
the overall indoor environment. Additionally, the fast-paced lifestyles of
modern Americans have led to an increased demand for products that can create a
relaxing and pleasant atmosphere at home. This trend has driven the popularity
of scented candles, essential oil diffusers, and other air freshening products.
Furthermore, a robust economy and higher disposable incomes have enabled
consumers to spend more on discretionary items like air fresheners. This
increased spending power has positively impacted market growth.
Manufacturers are continually innovating
to introduce new and exciting fragrances and delivery systems. Smart air
fresheners that can be controlled remotely via smartphones have gained
popularity in recent years. Additionally, consumers are increasingly seeking
natural and eco-friendly air freshener options, leading to the development of
more sustainable products with fewer harmful chemicals. Furthermore, the
proliferation of e-commerce platforms has made it easier for consumers to
access a wide variety of air freshener products, contributing to market growth.
Some air fresheners contain volatile
organic compounds (VOCs) and other chemicals that may have adverse
environmental impacts. Manufacturers are increasingly under pressure to develop
eco-friendly alternatives. Additionally, there have been concerns about the
health effects of certain air freshener ingredients. As a result, manufacturers
are working to develop products with fewer harmful chemicals. Furthermore, the
market is highly competitive, with numerous brands and products vying for
consumer attention. This makes it essential for manufacturers to continually
innovate and differentiate their offerings.
Browse over XX market data Figures
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Stringent regulations and labeling
requirements in the United States can pose challenges for manufacturers,
especially those looking to launch new products. Additionally, the air
freshener market experiences fluctuations in demand throughout the year, with
seasonal variations influencing sales, such as during holidays and special
occasions.
Consumers are increasingly seeking
natural and organic air fresheners, which has led to the development of
products using essential oils and plant-based ingredients. Additionally, the
integration of technology into air fresheners allows consumers to control them
remotely through smartphone apps, offering convenience and customization.
Furthermore, some manufacturers are offering customizable fragrance options,
allowing consumers to create unique scents to suit their preferences. In
addition, eco-friendly and sustainable packaging and ingredients are becoming
more prevalent as consumers become more environmentally conscious.
Some companies are offering
subscription-based models for air freshener products, ensuring that customers
receive regular supplies without the need for repeat purchases.
The United States Air Freshener market is
segmented into product type, application, and region.
Based
on product type, the market is segmented into aerosol/spray, electric air
fresheners, gels, candles, and others. Among these, aerosol/spray has a
significant share in the United States air freshener market. Aerosol air
fresheners are available in a diverse range of fragrances, catering to various
consumer preferences. Whether someone prefers floral, fruity, tropical, or
clean scents, they can easily find an aerosol spray that suits their taste.
Based
on application, the market is segmented into residential, commercial, cars, and
others. Among these, residential has a significant share in the United States air
freshener market. The residential sector benefits from a wide range of air
freshener products tailored to different preferences and requirements.
Consumers can choose from options such as plug-in diffusers, scented candles,
reed diffusers, aerosol sprays, and more.
Key
market players in the United States Air Freshener market include:
- Balev
Corporation Eood
- Beaumont
Products, Inc.
- Dr.
Marcus International Sp. z o.o Sp.K.
- Farcent
Enterprise Co. Ltd.
- Godrej
Consumer Products Ltd.
- Hamilton
Beach Brands, Inc.
- Henkel
AG & Co.
- Newell
Brands
- Procter
& Gamble Co.
- Reckitt
Benckiser Group PLC
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“The
future of the United States air freshener market looks promising, driven by
increasing consumer awareness of indoor air quality, changing lifestyles, and
the demand for innovative and sustainable products. Manufacturers are likely to
focus on developing natural, eco-friendly, and customizable options to cater to
evolving consumer preferences. Additionally, partnerships with home automation
and smart technology companies may lead to further advancements in the market. In
conclusion, the United States air freshener market is a thriving industry with
a wide array of product offerings and a growing consumer base. As people
continue to prioritize comfortable and pleasant indoor environments, the market
is expected to expand further, presenting exciting opportunities for
manufacturers and entrepreneurs in the air care industry.” said Mr. Karan
Chechi, Research Director with TechSci Research, a research-based Global
management consulting firm.
“United States Air Freshener Market Segmented
By Product Type (Aerosol/Spray, Electric Air Fresheners, Gels, Candles,
Others), By Application (Residential, Commercial, Cars, Others), By Region,
Competition, Forecast and Opportunities, 2018-2028F”, has evaluated the future growth potential
of air freshener and provides statistics and information on market structure,
size, share, and future growth. The report intends to provide cutting-edge
market intelligence and help decision-makers take sound investment decisions. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges, and opportunities in the United States air
freshener market.
Contact
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Techsci
Research LLC
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