Channel Partner Strategy Case Study

TechSci helped turn a automation company’s channel partner strategy into a source of competitive edge.

  • client Result

    A leading building automation player in India was keen to grow its revenue share in the market by designing an effective ‘Channel Partner Strategy’. The client intended to understand the current and the future scenario of the Indian Building Automation and Control Solutions market along with an in depth understanding of the key players in the market, respective channel partners, revenue sharing model, region wise revenue generation of key players (East, West, North, South) end user and segment wise revenue generation.

    The client put the trust in TechSci Research and was requested to provide the end to end ecosystem outlook of the building automations and control solutions market in India. TechSci Research steered a thorough market research to give a comprehensive overview of the building automation and control solutions market in India. In addition, TechSci conducted primary research and interviewed more than 100 industry experts to understand the key players, their respective value chains, and sales strategies.

    TechSci Research recommended the ‘Channel Partner Strategy’ after understanding the current capabilities of the client as well as analyzing the client’s competitor sales strategy and the current & upcoming market opportunities. As a result, the dedicated market research and consulting well appreciated by the client and proved as a strategy formulation guide.

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