Report Description

Forecast Period

2025-2029

Market Size (2023)

USD7.25 billion

CAGR (2024-2029)

4.38%

Fastest Growing Segment

Polyvinyl Acetate

Largest Market

Asia Pacific

Market Size (2029)

USD9.40 billion


Market Overview

Global Vinyl Acetate Monomer Market was valued at USD 7.25 billion in 2023 and is anticipated to project robust growth in the forecast period with a CAGR of 4.38% through 2029. Vinyl Acetate Monomer (VAM) plays a crucial role as a key ingredient in numerous products, owing to its exceptional bonding properties and suitability for polymerization. The VAM market has experienced substantial growth, primarily driven by the booming construction and automotive industries. This surge in demand has led to an increased need for VAM in paints, adhesives, and coatings, catering to the ever-expanding requirements of these sectors.

Moreover, the packaging industry has emerged as a significant contributor to the VAM market. The rising consumerism and evolving lifestyle patterns have fueled the demand for packaged goods, consequently boosting the utilization of VAM-based adhesives in packaging materials. As the demand for convenient and sustainable packaging solutions continues to grow, VAM-based formulations have become indispensable in ensuring reliable and secure packaging.

Furthermore, the textile industry has witnessed a surge in demand for VAM-based products, specifically in binders, coatings, and finishes. This upswing can be attributed to the flourishing global fashion and clothing market, where VAM's properties are utilized to enhance the durability, aesthetics, and performance of textiles.

However, it is important to note that the VAM market faces certain challenges such as fluctuating raw material prices and environmental concerns associated with its production. The volatility in raw material costs can impact the overall cost-effectiveness of VAM-based products, affecting market growth. Additionally, environmental considerations surrounding VAM production, particularly in terms of emissions and waste management, are areas that require attention and innovation.

Nevertheless, the market continues to witness advancements in production technologies, offering opportunities to optimize efficiency and reduce environmental impact. The development of bio-based VAM, derived from renewable sources, presents an exciting avenue for the market, aligning with the growing demand for sustainable and eco-friendly solutions.

Key Market Drivers

Growing Demand of Vinyl Acetate Monomer from Construction Industry

Vinyl Acetate Monomer (VAM) plays a pivotal role in the construction industry, thanks to its versatile properties. This compound is widely used in the production of essential materials such as polyvinyl acetate (PVA) and polyvinyl alcohol (PVOH), which find applications in adhesives, sealants, paints, and coatings.

The demand for VAM has seen significant growth, especially in developing countries, driven by the rapid expansion of the construction industry. As urbanization continues to accelerate and infrastructure development projects multiply, the need for high-quality and durable construction materials becomes paramount. Consequently, the demand for VAM experiences a substantial boost.

Looking ahead, the construction industry is expected to remain a key driver of the VAM market. With ongoing urbanization in developing countries and the global economy gradually recovering from the impacts of the COVID-19 pandemic, construction activities are poised to witness a surge. This, in turn, will further amplify the demand for VAM.

Growing Demand of Vinyl Acetate Monomer from Packaging Industry

Vinyl acetate monomer (VAM) plays a crucial role in the production of polyvinyl alcohol and ethylene-vinyl alcohol (EVOH), two polymers that find extensive use in the packaging industry. These polymers have gained popularity due to their exceptional barrier properties, effectively shielding packaged goods from gases, oils, and greases. Particularly in the realm of food packaging, they excel in preserving the freshness of products and extending their shelf life.

Moreover, VAM-based adhesives are widely employed in the packaging industry for laminating various layers of packaging materials together, ensuring durability and strength.

The escalating demand for packaged goods, fueled by evolving consumer lifestyles and the rapid growth of e-commerce, has significantly amplified the need for high-quality packaging materials. As a result, the demand for VAM has experienced a notable surge.

Looking ahead, the outlook for the VAM market appears promising, with the packaging industry anticipated to be a key driver of its growth. As consumerism continues to rise and the demand for packaged goods shows no signs of waning, the requirement for VAM in packaging applications is set to witness substantial growth. This presents exciting opportunities for the VAM industry to meet the evolving needs of the packaging sector and contribute to its continued expansion.

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Key Market Challenges

Volatility in Prices of Feedstock

VAM production relies heavily on feedstock like acetic acid, which is a crucial component in the manufacturing process. Any fluctuation in the prices of these raw materials, whether due to market conditions or external factors, directly impacts the cost of VAM production. This dependency on feedstock prices can create significant challenges for VAM manufacturers, as price volatility brings about uncertainty in their operations. It not only affects their profitability but also makes it difficult for them to plan and execute long-term strategies effectively.

Moreover, the impact of price volatility extends beyond VAM manufacturers to the end-users as well. Any increase in production costs is often passed onto the end-users in the form of higher product prices. This not only affects the affordability of VAM-based products but also influences the demand and market dynamics. Therefore, it becomes crucial for both manufacturers and end-users to carefully monitor and manage the price fluctuations of feedstock materials to ensure stability and sustainability in the VAM industry.

Key Market Trends

Rising Demand for Water-Based Adhesives

Water-based adhesives have gained widespread popularity in recent years due to their exceptional attributes and environmentally friendly properties. These adhesives are composite materials that offer several advantages over their solvent-based counterparts. One notable advantage is their lower content of volatile organic compounds (VOCs), making them a safer and healthier choice. This shift towards more sustainable adhesive solutions has been a significant driving force behind the increasing demand for water-based adhesives.

In the packaging sector, the demand for water-based adhesives has experienced a notable surge. This can be attributed to their outstanding performance in terms of adhesion and durability, making them an ideal choice for various packaging applications. Whether it's for cartons, labels, or flexible packaging, water-based adhesives offer reliable and long-lasting bonding.

Looking ahead, the trend of water-based adhesives is expected to continue positively influencing the VAM (vinyl acetate monomer) market. As industries across various sectors increasingly prioritize environmentally friendly solutions, the demand for water-based adhesives is anticipated to rise significantly, subsequently propelling the growth of the VAM market.

With their improved attributes, eco-friendliness, and growing demand, water-based adhesives are poised to play a pivotal role in shaping the future of the adhesive industry.

Segmental Insights

Type Insights

Based on the category of type, the ethylene process segment emerged as the dominant player in the global market for vinyl acetate monomer in 2023. Ethylene, a widely available and relatively inexpensive raw material in comparison to acetylene, offers a cost-competitive advantage in the production process. With its higher yields and improved conversion rates of raw materials to VAM (Vinyl Acetate Monomer), the ethylene process not only enhances production efficiency but also contributes to overall economic viability. By leveraging the benefits of ethylene, manufacturers can optimize their operations and meet the growing demand for VAM in a more sustainable and cost-effective manner.

Application Insights

The polyvinyl acetate segment is projected to experience rapid growth during the forecast period. Approximately 80% of the vinyl acetate monomer (VAM) produced is utilized in the production of polyvinyl alcohol (PVA) and polyvinyl alcohol (PVOH). Among the various applications of VAM, PVA and PVOH dominate the market. PVA, being the largest derivative of VAM, finds extensive use in adhesive applications due to its excellent adhesion properties to diverse substrates like wood, paper, metals, and plastic films. Additionally, PVA is also widely employed in paints & coatings. As for PVOH, it is the second-largest consumer of VAM and is primarily derived from PVA. PVOH finds applications in coatings, adhesives, and water-soluble packaging, providing versatility and convenience.

 

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Regional Insights

Asia Pacific emerged as the dominant player in the Global Vinyl Acetate Monomer Market in 2023, holding the largest market share in terms of value. Emerging markets, including China and India, are anticipated to experience higher growth rates in the coming years. This growth can be attributed to the rising demand for adhesives and paints & coatings from the infrastructure industry. Moreover, the increasing consumption of adhesives in food packaging, along with the growing demand from the automotive industry, is expected to further bolster the market growth over the forecast period. These factors collectively indicate a promising outlook for the adhesives and paints & coatings market in these regions.

Recent Development

  • In October 2022, Asian Paints announced its intention to establish a manufacturing facility dedicated to producing Vinyl Acetate Ethylene Emulsion and Vinyl Acetate Monomer, with a planned investment totaling USD252 million spread over a three-year period. This investment is contingent upon the finalization of definitive agreements. The proposed manufacturing facility is expected to have an installed capacity of 0.1 million tonnes per annum for Vinyl Acetate Monomer and 0.15 million tonnes per annum for Vinyl Acetate Ethylene. Vinyl Acetate Monomer serves as a crucial component in the production of Vinyl Acetate Ethylene, which is recognized as the next-generation emulsion and a primary ingredient in the manufacture of environmentally friendly paints.

Key Market Players

  • Celanese Corporation
  • LyondellBasell Industries NV
  • The Dow Chemical Company
  • DuPont de Nemours Inc
  • Kuraray Co Ltd
  • Ineos Group Ltd
  • Chang Chun Petrochemical Co Ltd
  • Dairen Chemical Corp
  • Sinopec International Petroleum Exploration & Production Corp
  • Wacker Chemie AG

By Type  

 By Application

By Region

  • Acetylene Process
  • Ethylene Process
  • Polyvinyl Acetate
  • Polyvinyl Alcohol
  • Ethylene Vinyl Acetate
  • Ethylene Vinyl Alcohol
  • Others
  • North America
  • Europe
  • Asia Pacific
  • South America
  • Middle East & Africa

Report Scope:

In this report, the Global Vinyl Acetate Monomer Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

  • Global Vinyl Acetate Monomer Market, By Type:

o Acetylene Process

o Ethylene Process

  • Global Vinyl Acetate Monomer Market, By Application:

o Polyvinyl Acetate

o Polyvinyl Alcohol

o Ethylene Vinyl Acetate

o Ethylene Vinyl Alcohol

o Others

  • Global Vinyl Acetate Monomer Market, By Region:

o North America

§ United States

§ Canada

§ Mexico

o Europe

§ France

§ United Kingdom

§ Italy

§ Germany

§ Spain

o Asia Pacific

§ China

§ India

§ Japan

§ Australia

§ South Korea

o South America

§ Brazil

§ Argentina

§ Colombia

o Middle East & Africa

§ South Africa

§ Saudi Arabia

§ UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Vinyl Acetate Monomer Market.

Available Customizations:

Global Vinyl Acetate Monomer Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Global Vinyl Acetate Monomer Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]

Table of content

1.    Product Overview

1.1.  Market Definition

1.2.  Scope of the Market

1.2.1.     Markets Covered

1.2.2.     Years Considered for Study

1.2.3.     Key Market Segmentations

2.    Research Methodology

2.1.  Objective of the Study

2.2.  Baseline Methodology

2.3.  Key Industry Partners

2.4.  Major Association and Secondary Sources

2.5.  Forecasting Methodology

2.6.  Data Triangulation & Validation

2.7.  Assumptions and Limitations

3.    Executive Summary

3.1.  Overview of the Market

3.2.  Overview of Key Market Segmentations

3.3.  Overview of Key Market Players

3.4.  Overview of Key Regions/Countries

3.5.  Overview of Market Drivers, Challenges, Trends

4.    Impact of COVID-19 on Global Vinyl Acetate Monomer Market

5.    Global Vinyl Acetate Monomer Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Type (Acetylene Process, Ethylene Process)

5.2.2.     By Application (Polyvinyl Acetate, Polyvinyl Alcohol, Ethylene Vinyl Acetate, Ethylene Vinyl Alcohol, Others)

5.2.3.     By Region

5.2.4.     By Company (2023)

5.3.  Market Map

6.    Asia Pacific Vinyl Acetate Monomer Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Type

6.2.2.     By Application

6.2.3.     By Country

6.3.  Asia Pacific: Country Analysis

6.3.1.     China Vinyl Acetate Monomer Market Outlook

6.3.1.1.         Market Size & Forecast

6.3.1.1.1.             By Value

6.3.1.2.         Market Share & Forecast

6.3.1.2.1.             By Type

6.3.1.2.2.             By Application

6.3.2.     India Vinyl Acetate Monomer Market Outlook

6.3.2.1.         Market Size & Forecast

6.3.2.1.1.             By Value

6.3.2.2.         Market Share & Forecast

6.3.2.2.1.             By Type

6.3.2.2.2.             By Application

6.3.3.     Australia Vinyl Acetate Monomer Market Outlook

6.3.3.1.         Market Size & Forecast

6.3.3.1.1.             By Value

6.3.3.2.         Market Share & Forecast

6.3.3.2.1.             By Type

6.3.3.2.2.             By Application

6.3.4.     Japan Vinyl Acetate Monomer Market Outlook

6.3.4.1.         Market Size & Forecast

6.3.4.1.1.             By Value

6.3.4.2.         Market Share & Forecast

6.3.4.2.1.             By Type

6.3.4.2.2.             By Application

6.3.5.     South Korea Vinyl Acetate Monomer Market Outlook

6.3.5.1.         Market Size & Forecast

6.3.5.1.1.             By Value

6.3.5.2.         Market Share & Forecast

6.3.5.2.1.             By Type

6.3.5.2.2.             By Application

7.    Europe Vinyl Acetate Monomer Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Type

7.2.2.     By Application

7.2.3.     By Country

7.3.  Europe: Country Analysis

7.3.1.     France Vinyl Acetate Monomer Market Outlook

7.3.1.1.         Market Size & Forecast

7.3.1.1.1.             By Value

7.3.1.2.         Market Share & Forecast

7.3.1.2.1.             By Type

7.3.1.2.2.             By Application

7.3.2.     Germany Vinyl Acetate Monomer Market Outlook

7.3.2.1.         Market Size & Forecast

7.3.2.1.1.             By Value

7.3.2.2.         Market Share & Forecast

7.3.2.2.1.             By Type

7.3.2.2.2.             By Application

7.3.3.     Spain Vinyl Acetate Monomer Market Outlook

7.3.3.1.         Market Size & Forecast

7.3.3.1.1.             By Value

7.3.3.2.         Market Share & Forecast

7.3.3.2.1.             By Type

7.3.3.2.2.             By Application

7.3.4.     Italy Vinyl Acetate Monomer Market Outlook

7.3.4.1.         Market Size & Forecast

7.3.4.1.1.             By Value

7.3.4.2.         Market Share & Forecast

7.3.4.2.1.             By Type

7.3.4.2.2.             By Application

7.3.5.     United Kingdom Vinyl Acetate Monomer Market Outlook

7.3.5.1.         Market Size & Forecast

7.3.5.1.1.             By Value

7.3.5.2.         Market Share & Forecast

7.3.5.2.1.             By Type

7.3.5.2.2.             By Application

8.    North America Vinyl Acetate Monomer Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Type

8.2.2.     By Application

8.2.3.     By Country

8.3.  North America: Country Analysis

8.3.1.     United States Vinyl Acetate Monomer Market Outlook

8.3.1.1.         Market Size & Forecast

8.3.1.1.1.             By Value

8.3.1.2.         Market Share & Forecast

8.3.1.2.1.             By Type

8.3.1.2.2.             By Application

8.3.2.     Mexico Vinyl Acetate Monomer Market Outlook

8.3.2.1.         Market Size & Forecast

8.3.2.1.1.             By Value

8.3.2.2.         Market Share & Forecast

8.3.2.2.1.             By Type

8.3.2.2.2.             By Application

8.3.3.     Canada Vinyl Acetate Monomer Market Outlook

8.3.3.1.         Market Size & Forecast

8.3.3.1.1.             By Value

8.3.3.2.         Market Share & Forecast

8.3.3.2.1.             By Type

8.3.3.2.2.             By Application

9.    South America Vinyl Acetate Monomer Market Outlook

9.1.  Market Size & Forecast

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Type

9.2.2.     By Application

9.2.3.     By Country

9.3.  South America: Country Analysis

9.3.1.     Brazil Vinyl Acetate Monomer Market Outlook

9.3.1.1.         Market Size & Forecast

9.3.1.1.1.             By Value

9.3.1.2.         Market Share & Forecast

9.3.1.2.1.             By Type

9.3.1.2.2.             By Application

9.3.2.     Argentina Vinyl Acetate Monomer Market Outlook

9.3.2.1.         Market Size & Forecast

9.3.2.1.1.             By Value

9.3.2.2.         Market Share & Forecast

9.3.2.2.1.             By Type

9.3.2.2.2.             By Application

9.3.3.     Colombia Vinyl Acetate Monomer Market Outlook

9.3.3.1.         Market Size & Forecast

9.3.3.1.1.             By Value

9.3.3.2.         Market Share & Forecast

9.3.3.2.1.             By Type

9.3.3.2.2.             By Application

10.  Middle East and Africa Vinyl Acetate Monomer Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value

10.2.              Market Share & Forecast

10.2.1.  By Type

10.2.2.  By Application

10.2.3.  By Country

10.3.              MEA: Country Analysis

10.3.1.  South Africa Vinyl Acetate Monomer Market Outlook

10.3.1.1.      Market Size & Forecast

10.3.1.1.1.           By Value

10.3.1.2.      Market Share & Forecast

10.3.1.2.1.           By Type

10.3.1.2.2.           By Application

10.3.2.  Saudi Arabia Vinyl Acetate Monomer Market Outlook

10.3.2.1.      Market Size & Forecast

10.3.2.1.1.           By Value

10.3.2.2.      Market Share & Forecast

10.3.2.2.1.           By Type

10.3.2.2.2.           By Application

10.3.3.  UAE Vinyl Acetate Monomer Market Outlook

10.3.3.1.      Market Size & Forecast

10.3.3.1.1.           By Value

10.3.3.2.      Market Share & Forecast

10.3.3.2.1.           By Type

10.3.3.2.2.           By Application

11.  Market Dynamics

11.1.              Drivers

11.2.              Challenges

12.  Market Trends & Developments

12.1.              Recent Developments

12.2.              Product Launches

12.3.              Mergers & Acquisitions

13.  Global Vinyl Acetate Monomer Market: SWOT Analysis

14.  Porter’s Five Forces Analysis

14.1.              Competition in the Industry

14.2.              Potential of New Entrants

14.3.              Power of Suppliers

14.4.              Power of Customers

14.5.              Threat of Substitute Product

15.  PESTLE Analysis

16.  Competitive Landscape

16.1.              Celanese Corporation

16.1.1.  Business Overview

16.1.2.  Company Snapshot

16.1.3.  Products & Services

16.1.4.  Financials (As Reported)

16.1.5.  Recent Developments

16.2.              LyondellBasell Industries NV

16.3.              The Dow Chemical Company

16.4.              DuPont de Nemours Inc

16.5.              Kuraray Co Ltd

16.6.              Ineos Group Ltd

16.7.              Chang Chun Petrochemical Co Ltd

16.8.              Dairen Chemical Corp

16.9.              Sinopec International Petroleum Exploration & Production Corp

16.10.           Wacker Chemie AG

17.  Strategic Recommendations

18.  About Us & Disclaimer

Figures and Tables

Frequently asked questions

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The market size of the Global Vinyl Acetate Monomer Market is estimated to be USD 7.25 billion in 2023.

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The ethylene process segment demonstrated significant dominance in 2023. The ethylene process has seen significant technological advancements, enhancing its efficiency and cost-effectiveness.

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Asia Pacific dominated the market with a revenue share in 2023. Many regional governments are promoting VAM production by offering financial incentives, developing infrastructure, and supporting talent building initiatives.

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Growing demand of vinyl acetate monomer from construction and packaging industries are the major drivers for the Global Vinyl Acetate Monomer Market.

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Sakshi Bajaal

Business Consultant
Press Release

Vinyl Acetate Monomer Market to Grow with a CAGR of 4.38% Globally through 2029

Mar, 2024

Surge in research and development activities is expected to drive the Global Vinyl Acetate Monomer Market growth in the forecast period, 2025-2029