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India FM Radio Industry Forecast and Opportunities, 2019
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Publish Date: August, 2014 No. of Pages: 151
Format: PDF
Electronic Access - Single User License$1800
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Anticipated roll out of Phase III Auction Policy coupled with growing advertising revenues portrays positive outlook for FM Radio Industry in India


The history of radios dates back to the year 1923 when the Radio Club of Bombay started broadcasting programs in India. AIR (All India Radio) launched its first FM service from Madras to offer a wide range of audio programs to listeners with improved content and broadcast quality. Till 1999, India’s FM radio market was governed by AIR. However, with Phase-I auction policy in the same year, the market opened its realms for private FM radio companies. The policy met limited success with the launch of only 21 channels that were allotted under this policy. These channels are still operational across 12 cities in India. Later in 2005, the launch of Phase-II auction policy fuelled private FM radio channels in the country under which the government allocated licenses for 245 channels. However, with the upcoming Phase – III auctions the more new licenses are expected to be allocated which would further drive the market for FM Radio Stations in India.

According to “India FM Radio Industry Forecast & Opportunities, 2019”, the industry is expected to witness double digit growth during 2014-19. Increasing number of FM radio listeners coupled with the growing expenditure on advertisement campaigns by real-estate, pharmaceutical, education, healthcare sectors, etc., are resulting in strong growth of the FM radio industry. The upcoming phase-3 auction is also expected to spur the market for radio in the country as radio station operators would expand and enter further in Tier-2 and Tier-3 cities. The launch and implementation of this policy would provide the country with 839 radio channel licenses across 227 new cities in addition to existing cities. Driven by these factors, India FM radio industry is forecast to touch USD656.33 million by 2019. Having a large base of FM radio listeners, Delhi NCR and Maharashtra are the leading markets for FM radio in the country. Leading companies operating in India’s FM radio market include Prasar Bharati, Entertainment Network (India) Limited, Sun TV Network Limited, Reliance Broadcast Network Limited, Music Broadcast Private Limited and D.B Corp Ltd. “India FM Radio Industry Forecast & Opportunities, 2019” discusses the following aspects of FM Radio industry in India:
  • India FM Radio Market Size, Share & Forecast
  • India FM Radio Business Model
  • India FM Radio Market Share By Company, By State
  • Advertisement Tariff & Concepts and STP Analysis
  • Changing Market Trends & Emerging Opportunities
  • Competitive Landscape & Strategic Recommendations
Why You Should Buy This Report?
  • To gain an in-depth understanding of FM Radio industry in India
  • To identify the on-going trends and anticipated growth in the next five years
  • To help industry consultants, companies and other stakeholders align their market-centric strategies
  • To obtain research based business decisions and add weight to presentations and marketing materials
  • To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs
Report Methodology

The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with FM radio companies across India. Secondary research included an exhaustive search of relevant publications like newspapers, websites, and proprietary databases.

1.     Research Methodology

2.     Analyst View

3.     India Media & Entertainment Industry Outlook

3.1.   Market Size & Forecast

3.1.1. By Value

4.     India FM Radio Industry Evolution

5.     India FM Radio Business Model

5.1.   Eligibility Criteria

5.2.   CAPEX

5.3.   OPEX

5.4.   Revenue

6.     India FM Radio Industry Outlook

6.1.   Market Size & Forecast

6.1.1. By Value

6.2.   Market Share & Forecast

6.2.1. By Company

6.2.2. By State

7.     India FM Radio Industry Advertisement Tariffs & Concepts

8.     STP Analysis of India FM Radio Industry

8.1.   STP Analysis of Delhi NCR

8.2.   STP Analysis of Mumbai

8.3.   STP Analysis of Bangalore

8.4.   STP Analysis of Chennai

8.5.   STP Analysis of Kolkata

8.6.   STP Analysis of Hyderabad

8.7.   STP Analysis of Pune

8.8.   STP Analysis of Patna

8.9.   STP Analysis of Chandigarh

8.10.STP Analysis of Ahmedabad

8.11.STP Analysis of Shimla

8.12.STP Analysis of Thiruvananthapuram

8.13.STP Analysis of Jammu & Kashmir

8.14.STP Analysis of Jaipur

8.15.STP Analysis of Lucknow

8.16.STP Analysis of Pondicherry

8.17.  STP Analysis of Bhubaneswar

8.18.STP Analysis of Shillong

8.19.STP Analysis of Aizawl

8.20.STP Analysis of Bhopal

8.21.STP Analysis of Raipur

8.22.STP Analysis of Itanagar

9.     Market Dynamics

10.  Recent Industry Trends

10.1.   Focus on Rural Market

10.2.   Live Events

10.3.   Focus on Diversification

10.4.   Certification Courses for Radio Jockey

10.5.   Internet Radio

11.  Policy & Regulatory Landscape

12.  India Economic Profile

13.  Competitive Landscape

13.1.     Prasar Bharati

13.2.     Entertainment Network (India) Limited

13.3.     Reliance Broadcast Network Limited

13.4.     Sun TV Network Limited

13.5.     Music Broadcast Private Limited

13.6.     T.V. Today Network Limited

13.7.     D.B Corp Ltd.

13.8.     HT Media Limited

13.9.     Next Radio Limited

13.10.  B.A.G. Films & Media Limited.

14.  Strategic Recommendations

List of Figures

 

Figure 1: India Media & Entertainment Market Size, By Value, 2009-2013 (USD Billion)

Figure 2: India Media & Entertainment Market Share, By Type, By Value, 2013

Figure 3: India Media & Entertainment Market Size, By Value, 2014E-2019F

Figure 4: India FM Radio Market Size, By Value, 2009-2013 (USD Million)

Figure 5: India FM Radio Market Size, By Value, 2014E-2019F (USD Million)

Figure 6: India FM Radio Industry Share in Advertisement Market, By Value, 2013 & 2019F

Figure 7: India Advertisement Market Size, By Value, 2013-2019F (USD Billion)

Figure 8: India FM Radio Companies Outlook

Figure 9: India FM Radio Market Share, By Company, By Value, 2013

Figure 10: India Public FM Radio Market Size, 2013-2019F (USD Million)

Figure 11: India FM Radio Market Share, By Companies, By Value, 2013

Figure 12: India FM Private Radio Market Size, By Value, 2013

Figure 13: India FM Radio Market Share, By Major State, By Value, 2013

Figure 14: India Top 7 FM Radio Markets, By City, 2013

Figure 15: India Weekly Advertisement Tariff for 7 Slots per Day, By Company, By City, 2014 (USD)

Figure 16: Delhi Weekly Advertisement Tariff, By Company, By Spot per Day, 2014 (USD)

Figure 17: Mumbai Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 18: Bangalore Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 19: Chennai Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 20: Kolkata Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 21: Hyderabad Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 22: Ahmedabad Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 23: Jaipur Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 24: Pune Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)

Figure 25: Radio One Advertisement Tariff, By City, 2014 (USD)

Figure 26: FM Radio Market STP Analysis, Delhi NCR, 2013

Figure 27: FM Radio Market STP Analysis, Mumbai, 2013

Figure 28: FM Radio Market STP Analysis, Bangalore, 2013

Figure 29: FM Radio Market STP Analysis, Chennai, 2013

Figure 30: FM Radio Market STP Analysis, Kolkata, 2013

Figure 31: FM Radio Market STP Analysis, Hyderabad, 2013

Figure 32: FM Radio Market STP Analysis, Pune, 2013

Figure 33: FM Radio Market STP Analysis, Patna, 2013

Figure 34: FM Radio Market STP Analysis, Chandigarh, 2013

Figure 35: FM Radio Market STP Analysis, Ahmedabad, 2013

Figure 36: FM Radio Market STP Analysis, Shimla, 2013

Figure 37: FM Radio Market STP Analysis, Thiruvananthapuram, 2013

Figure 38: FM Radio Market STP Analysis, Jammu & Kashmir, 2013

Figure 39: FM Radio Market STP Analysis, Jaipur, 2013

Figure 40: FM Radio Market STP Analysis, Lucknow, 2013

Figure 41: FM Radio Market STP Analysis, Pondicherry, 2013

Figure 42: FM Radio Market STP Analysis, Bhubaneswar, 2013

Figure 43: FM Radio Market STP Analysis, Shillong, 2013

Figure 44: FM Radio Market STP Analysis, Aizawl, 2013

Figure 45: FM Radio Market STP Analysis, Bhopal, 2013

Figure 46: FM Radio Market STP Analysis, Raipur, 2013

Figure 47: FM Radio Market STP Analysis, Itanagar, 2013

Figure 48: India Smartphone Market Size, By Volume, 2010-2019F (Million Units)

Figure 49: Entertainment Network (India) Limited. Radio Stations Details

Figure 50: Entertainment Network (India) Limited. Financial Details, 2013 & 2014 (USD Million)

Figure 51: Reliance Broadcast Network Limited Radio Stations Details

Figure 52: Reliance Broadcast Network Limited Financial Details, 2013 & 2014 (USD Million)

Figure 53: Sun TV Network Limited Radio Stations Details

Figure 54: Sun TV Network Limited Financial Details, 2013 & 2014 (USD Million)

Figure 55: Music Broadcast Private Limited Radio Stations Details

Figure 56: T.V. Today Network Limited Radio Stations Details

Figure 57: T.V. Today Network Limited Financial Details, 2012 & 2013 (USD Million)

Figure 58: D.B Corp Ltd. Radio Station Details, By City

Figure 59: D.B. Corp Ltd. Financial Details, 2012 & 2013 (USD Million)

Figure 60: D.B. Corp Ltd. Geographical Coverage, 2013

Figure 61: HT Media Limited Radio Stations Details

Figure 62: HT Media Limited Financial Details, 2013 & 2014 (USD Million)

Figure 63: HT Media Limited Market Share, By Business Segment, By Value, 2013

Figure 64: T.V. Today Network Limited Radio Station Details, By City

Figure 65: B.A.G. Films & Media Limited. Radio Station Details, By City

 

List of Tables

 

Table 1: India FM Radio Industry Total Channel Auctions, By City, 1999 & 2005

Table 2: India FM Radio Phase-III Policy Financial Eligibility Criteria, By City Category, 2014

Table 3: India FM Radio Company Capital Expense Components

Table 4: India FM Radio Company Operating Expense Share, 2013

Table 5: India FM Radio Promotional Activities Expenditure Share, By Industry, 2013

Table 6: Major FM Radio Channels in Delhi NCR

Table 7: India FM Radio Market Share in Maharashtra & Gujarat, By City, By Value, 2013

Table 8: India Phase-III Auction Policy Allocated FM Radio Channel, By State, By City Category (Units)

Table 9: India Premier Radio Certification Programs

Table 10: Prasar Bharati Radio Stations Details

Table 11: Entertainment Network (India) Limited Radio Jockeys and Shows Details, By City

Table 12: Reliance Broadcast Network Limited Radio Jockeys and Shows Details, By City

Table 13: Sun TV Network Limited Radio Jockeys and Shows Details, By City

Table 14: Music Broadcast Private Limited   Radio Jockeys and Shows Details, By City

Table 15: T.V. Today Network Limited Radio Jockeys and Shows Details, By City

Table 16: D.B Corp Ltd. Radio Jockeys and Shows Details, By City

Table 17: HT Media Limited Radio Jockeys and Shows Details, By City
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