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Many players were trying to revamp the structure of online shopping in India, including the global leader eBay. But things conceptualized in 2010, after increased competition in the market forcing better services and offers from online retailers. Extensive use of advertisements and presence on social media websites also helped these online shopping websites to gain brand recognition. Today, the services have improved so much that online marketers offer products at huge discounts, with delivery in 48 hours, along with a no question asked return policy. All these factors along with increasing penetration of internet, improved rate of literacy, introduction of safe & secure technology, etc. have been able to drive the online retail market in India.
The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with Online Retailers, Channel Partners, Media Executives, and Consumers. Secondary research included an exhaustive search of relevant publications like newspapers, websites, and proprietary databases.
Licensed Sports Merchandise Market to Grow with a CAGR of 5.1% Globally through 2028
Rising globalization of sports and innovations in product design are driving the Global Licensed Sports Merchandise Market in the forecast period 2024-2028.