Report Description

Global Wi-Fi Analytics Market By Component (Solutions & Services), By Deployment Type (On-Premise & Cloud), By Location (Indoor & Outdoor), By Industry (Retail, Hospitality, etc), By Application, By Region, Competition Forecast & Opportunities, 2023

  • Publish Date:April, 2018
  • Format : PDF
  • Pages : 253
  • Industry : ICT

The global WiFi analytics market stood at around $ 1.3 billion in 2017 and is projected to grow at a CAGR of over 28%, to surpass $ 5.6 billion by 2023, on account of increasing deployment of big data analytics across various brick and mortar businesses, rising competition between online and offline retail businesses, growing adoption of public Wi-Fi systems, etc., across the globe. Moreover, increasing IoT adoption across various industries, rising adoption of enhanced Wi-Fi technologies for boosting the performance of Wi-Fi systems, and growing emergence of shared data ecosystem concept across various retail stores, enterprises, etc., are expected to boost the global Wi-Fi analytics market in the coming five years. 

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019–2023

Objective of the Study:

  • To define, classify and forecast the Global Wi-Fi Analytics market on the basis of component, deployment type, location, application, industry and regional distribution.
  • To analyze and forecast the market size of global Wi-Fi analytics market.
  • To scrutinise detailed market segmentation and forecast the market size, in terms of value, and on the basis of industry by segmenting the global market into five regions, namely- North America, Europe, Asia-Pacific, Middle East & Africa and South America.
  • To analyze and forecast market size, in terms of value, for Wi-Fi analytics solutions & services, with respect to key industries which include retail, Government & Transportation, Media & Sports, Hospitality and Others
  • To strategically profile leading players in the market which are involved in developing and offering Wi-Fi analytics solutions & services across the globe.


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Global Wi-Fi Analytics market is controlled by these major players, namely–CISCO SYSTEMS, INC., Hewlett Packard Enterprise Company, Fortinet, Inc., ARRIS INTERNATIONAL PLC, July Systems, Inc, Euclid, Inc., Cloud4Wi, Inc., Purple Wi-Fi., Skyfii Limited, Yelp Wi-Fi, Inc., and GoZone Wi-Fi, LLC.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of Wi-Fi Analytics developers, manufacturers and providers across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include the developers which could not be identified due to limitations of secondary research. TechSci Research analyzed the product offerings, distribution channels, and regional presence of all major Wi-Fi analytics providers across the globe.

TechSci Research calculated the market size for global Wi-Fi analytics using a bottom-up approach, where developer’s value data for standard end-users (Retail, Government & Transportation, Media & Sports, Hospitality and Others) was recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and externally validated through analyzing historical revenues of respective developers to arrive at the overall market size. Various secondary sources such as secondary sources directories, company annual reports, white papers, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Wi-Fi analytics solution and system developers
  • End use industries of Wi-Fi Analytics solutions and systems, including Retail, Government & Transportation Media & Sports, Hospitality, etc.
  • Associations, organizations and alliances related to Wi-Fi Analytics
  • Government bodies such as regulating authorities and policy makers
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as Wi-Fi Analytics developers, manufacturers, providers, applications, etc., which market segments should be targeted over the coming years in order to strategize investments and capitalize on the growth of the market segment.

Report Scope:

In this report, the Wi-Fi analytics market has been segmented into following categories in addition to the industry trends which have also been detailed below:

  • Market, by Component:
    • Solutions

§  Wi-Fi Based Location Analytics Solution

§  Wi-Fi Based Indoor Positioning Systems

    • Services
      • Managed Services
      • Professional Services
  • Market, by Deployment Type:
    • Cloud
    • On-Premise
  • Market, by Location:
    • Indoor
    • Outdoor
  • Market, by Application:
    • Footfall Analytics
    • Customer Engagement
    • Customer Experience Management
    • Customer Behavior Analytics
    • Customer Loyalty Management
  • Market, by Industry
    • Retail
    • Government & Transportation
    • Media & Sports
    • Hospitality
    • Others
  • Market, by Region:
    • North America
    • Europe
    • Asia-Pacific
    • Middle East & Africa
    • South America
  • Market, Company:
    • CISCO SYSTEMS, INC.
    •  Hewlett Packard Enterprise Company
    • Fortinet, Inc.
    • Others

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global Wi-Fi analytics market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Customer Profiling

  • List of major customers along with their procurement data, current providers of Wi-Fi Analytics solutions & services.

In case of you can’t find what you are looking for, then please get in touch with our custom research team at sales@techsciresearch.com

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