Global Automotive Ventilated Seats Market Overview

Global automotive ventilated seats market is anticipated to register growth during the forecast period, on account of surging demand for automobiles. Seats in automobiles contain ventilation fans, which direct air through the seat. They are used for reducing temperature of the seat when a vehicle is parked in the sun. Ventilation seat is an advanced feature available in premium and luxury segment cars. Another factor which is positively influencing the market growth is growing demand for premium vehicles due to benefits such as stress reduction, comfort level and enhanced security level offered by these vehicles. Moreover, ventilated seats help to reduce body fatigue and offer superior comfort to the passengers.

Global Automotive Ventilated Seats Market Segmentation

Global automotive ventilated seats market can be segmented based on vehicle type, sales channel and regions. Based on vehicle type, global automotive ventilated seats market can be bifurcated into passenger car and commercial vehicle. Passenger car segment dominated the market in 2018 and is poised to grow at a high rate during the forecast period, on account of high demand for premium vehicles such as SUVs and sedans. In terms of sales channel, original equipment manufacturers (OEMs) and aftermarket are the major segments. OEM is expected to lead the market due to increasing luxury car sales and growing demand for comfort and luxury among passengers.

Automotive ventilated seats market is gaining traction and expanding to various regions including Asia-Pacific, North America, Europe, South America and Middle East & Africa. The developed economies of North America and Europe are witnessing high adoption of ventilated seats, as they focus on convenient systems in vehicles. Europe is expected to account for the largest share in global automotive ventilated seats market in coming years, on the back of high demand for luxury vehicles and increasing penetration rate of automotive ventilated seats as automakers focus on convenience systems for vehicle safety and comfort. 

Competitive Landscape

Major players operating in global automotive ventilated seats market are Toyota Boshoku Corporation, Magna International, Continental AG, Adient Plc., Lear Corp., DURA Automotive Systems, Borgers Se & Co. KGaA, Faurecia S.A., Grammer AG and Grupo Antolin Irausa S.A. Major companies are developing advanced technologies and launching new products in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new product developments. In 2017, Toyota Boshoku Corp. collaborated with TACHI S to enhance their respective competitiveness in the automobile seat market by undertaking future oriented research & development and promoting manufacturing innovation. Continental AG has started offering seat warming, cooling and ventilation functions with adjustment settings in different directions.

Years considered for this report:

Historical Years: 2014-2017

Base Year: 2018

Estimated Year: 2019

Forecast Period: 2020-2024

Objective of the Study:

  • To analyze and forecast global automotive ventilated seats market size.
  • To classify and forecast global automotive ventilated seats market based on vehicle type, sales channel and regional distribution.
  • To identify drivers and challenges for global automotive ventilated seats market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in global automotive ventilated seats market.
  • To conduct the pricing analysis for global automotive ventilated seats market.
  • To identify and analyze the profile of leading players operating in global automotive ventilated seats market.


Click here to download the brochure 

Some of the leading players in global automotive ventilated seats market are Toyota Boshoku Corporation, Magna International, Continental AG, Adient Plc., Lear Corp., DURA Automotive Systems, Borgers Se & Co. KGaA, Faurecia S.A., Grammer AG and Grupo Antolin Irausa S.A.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of automotive ventilated seat providers across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include automotive ventilated seat providers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the product offerings, distribution channels and presence of all major automotive ventilated seat providers across the globe.

TechSci Research calculated global automotive ventilated seats market size using a bottom-up approach, where data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.


Key Target Audience:

  • Automotive ventilated seat providers
  • Research organizations and consulting companies
  • Government bodies such as regulating authorities and policymakers
  • Organizations, forums and alliances related to automotive ventilated seats

The study is essential in delivering useful information to industry stakeholders such as automotive ventilated seat providers and other major end users. The report also provides useful insights about which market segments should be targeted over the coming years in order to strategize investments and capitalize on growth opportunities in specific market segments and geographies.

 Report Scope:

In this report, global automotive ventilated seats market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, by Vehicle Type:
    • Passenger Car
    • Commercial Vehicle
  • Market, by Sales Channel:
    • OEMs
    • Aftermarket
  • Market, by Region:
    • Asia-Pacific
      • China
      • India 
      • Japan
      • Australia
      • New Zealand
      • South Korea
    • Europe
      • Germany
      • United Kingdom
      • France
      • Spain
      • Italy
    • North America
      • United States
      • Mexico
      • Canada
    • South America
      • Brazil
      • Argentina
    • Middle East & Africa
      • South Africa
      • Saudi Arabia
      • UAE
      • Qatar

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in global automotive ventilated seats market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com

It is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at sales@techsciresearch.com  

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com

1.    Product Overview

2.    Research Methodology

3.    Executive Summary

4.    Global Automotive Ventilated Seats Market Outlook

4.1.  Market Size & Forecast

4.1.1.     By Value

4.2.  Market Share & Forecast

4.2.1.     By Vehicle Type (Passenger Car & Commercial Vehicle (CV))

4.2.2.     By Sales Channel (OEMs and Aftermarket)

4.2.3.     By Company

4.2.4.     By Region

4.3.  Market Attractiveness Index

5.    Asia-Pacific Automotive Ventilated Seats Market Outlook

5.1.  Market Size & Forecast          

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Vehicle Type

5.2.2.     By Sales Channel

5.2.3.     By Country

5.3.  Market Attractiveness Index

5.4.  Asia-Pacific: Country Analysis

5.4.1.     China Automotive Ventilated Seats Market Outlook

5.4.1.1.         Market Size & Forecast

5.4.1.1.1.             By Value

5.4.1.2.         Market Share & Forecast

5.4.1.2.1.             By Vehicle Type

5.4.1.2.2.             By Sales Channel

5.4.1.3.         Market Attractiveness Index

5.4.2.     India Automotive Ventilated Seats Market Outlook

5.4.2.1.         Market Size & Forecast

5.4.2.1.1.             By Value

5.4.2.2.         Market Share & Forecast

5.4.2.2.1.             By Vehicle Type

5.4.2.2.2.             By Sales Channel

5.4.2.3.         Market Attractiveness Index

5.4.3.     Japan Automotive Ventilated Seats Market Outlook

5.4.3.1.         Market Size & Forecast

5.4.3.1.1.             By Value

5.4.3.2.         Market Share & Forecast

5.4.3.2.1.             By Vehicle Type

5.4.3.2.2.             By Sales Channel

5.4.3.3.         Market Attractiveness Index

5.4.4.     Australia Automotive Ventilated Seats Market Outlook

5.4.4.1.         Market Size & Forecast

5.4.4.1.1.             By Value

5.4.4.2.         Market Share & Forecast

5.4.4.2.1.             By Vehicle Type

5.4.4.2.2.             By Sales Channel

5.4.4.3.         Market Attractiveness Index

5.4.5.     New Zealand Automotive Ventilated Seats Market Outlook

5.4.5.1.         Market Size & Forecast

5.4.5.1.1.             By Value

5.4.5.2.         Market Share & Forecast

5.4.5.2.1.             By Vehicle Type

5.4.5.2.2.             By Sales Channel

5.4.5.3.         Market Attractiveness Index

5.4.6.     South Korea Automotive Ventilated Seats Market Outlook

5.4.6.1.         Market Size & Forecast

5.4.6.1.1.             By Value

5.4.6.2.         Market Share & Forecast

5.4.6.2.1.             By Vehicle Type

5.4.6.2.2.             By Sales Channel

5.4.6.3.         Market Attractiveness Index

6.    Europe Automotive Ventilated Seats Market Outlook

6.1.  Market Size & Forecast          

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Vehicle Type

6.2.2.     By Sales Channel

6.2.3.     By Country

6.3.  Market Attractiveness Index

6.4.  Europe: Country Analysis

6.4.1.     United Kingdom Automotive Ventilated Seats Market Outlook

6.4.1.1.         Market Size & Forecast

6.4.1.1.1.             By Value

6.4.1.2.         Market Share & Forecast

6.4.1.2.1.             By Vehicle Type

6.4.1.2.2.             By Sales Channel

6.4.1.3.         Market Attractiveness Index

6.4.2.     France Automotive Ventilated Seats Market Outlook

6.4.2.1.         Market Size & Forecast

6.4.2.1.1.             By Value

6.4.2.2.         Market Share & Forecast

6.4.2.2.1.             By Vehicle Type

6.4.2.2.2.             By Sales Channel

6.4.2.3.         Market Attractiveness Index

6.4.3.     Spain Automotive Ventilated Seats Market Outlook

6.4.3.1.         Market Size & Forecast

6.4.3.1.1.             By Value

6.4.3.2.         Market Share & Forecast

6.4.3.2.1.             By Vehicle Type

6.4.3.2.2.             By Sales Channel

6.4.3.3.         Market Attractiveness Index

6.4.4.     Germany Automotive Ventilated Seats Market Outlook

6.4.4.1.         Market Size & Forecast

6.4.4.1.1.             By Value

6.4.4.2.         Market Share & Forecast

6.4.4.2.1.             By Vehicle Type

6.4.4.2.2.             By Sales Channel

6.4.4.3.         Market Attractiveness Index

6.4.5.     Italy Automotive Ventilated Seats Market Outlook

6.4.5.1.         Market Size & Forecast

6.4.5.1.1.             By Value

6.4.5.2.         Market Share & Forecast

6.4.5.2.1.             By Vehicle Type

6.4.5.2.2.             By Sales Channel

6.4.5.3.         Market Attractiveness Index

7.    North America Automotive Ventilated Seats Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Vehicle Type

7.2.2.     By Sales Channel

7.2.3.     By Country

7.3.  Market Attractiveness Index

7.4.  North America: Country Analysis

7.4.1.     United States Automotive Ventilated Seats Market Outlook

7.4.1.1.         Market Size & Forecast

7.4.1.1.1.             By Value

7.4.1.2.         Market Share & Forecast

7.4.1.2.1.             By Vehicle Type

7.4.1.2.2.             By Sales Channel

7.4.1.3.         Market Attractiveness Index

7.4.2.     Mexico Automotive Ventilated Seats Market Outlook

7.4.2.1.         Market Size & Forecast

7.4.2.1.1.             By Value

7.4.2.2.         Market Share & Forecast

7.4.2.2.1.             By Vehicle Type

7.4.2.2.2.             By Sales Channel

7.4.2.3.         Market Attractiveness Index

7.4.3.     Canada Automotive Ventilated Seats Market Outlook

7.4.3.1.         Market Size & Forecast

7.4.3.1.1.             By Value

7.4.3.2.         Market Share & Forecast

7.4.3.2.1.             By Vehicle Type

7.4.3.2.2.             By Sales Channel

7.4.3.3.         Market Attractiveness Index

8.    Middle East & Africa Automotive Ventilated Seats Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Vehicle Type

8.2.2.     By Sales Channel

8.2.3.     By Country

8.3.  Market Attractiveness Index

8.4.  MEA: Country Analysis

8.4.1.     South Africa Automotive Ventilated Seats Market Outlook

8.4.1.1.         Market Size & Forecast

8.4.1.1.1.             By Value

8.4.1.2.         Market Share & Forecast

8.4.1.2.1.             By Vehicle Type

8.4.1.2.2.             By Sales Channel

8.4.1.3.         Market Attractiveness Index

8.4.2.     UAE Automotive Ventilated Seats Market Outlook

8.4.2.1.         Market Size & Forecast

8.4.2.1.1.             By Value

8.4.2.2.         Market Share & Forecast

8.4.2.2.1.             By Vehicle Type

8.4.2.2.2.             By Sales Channel

8.4.2.3.         Market Attractiveness Index

8.4.3.     Saudi Arabia Automotive Ventilated Seats Market Outlook

8.4.3.1.         Market Size & Forecast

8.4.3.1.1.             By Value

8.4.3.2.         Market Share & Forecast

8.4.3.2.1.             By Vehicle Type

8.4.3.2.2.             By Sales Channel

8.4.3.3.         Market Attractiveness Index

8.4.4.     Qatar Automotive Ventilated Seats Market Outlook

8.4.4.1.         Market Size & Forecast

8.4.4.1.1.             By Value

8.4.4.2.         Market Share & Forecast

8.4.4.2.1.             By Vehicle Type

8.4.4.2.2.             By Sales Channel

8.4.4.3.         Market Attractiveness Index

9.    South America Automotive Ventilated Seats Market Outlook

9.1.  Market Size & Forecast          

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Vehicle Type

9.2.2.     By Sales Channel

9.2.3.     By Country

9.3.  Market Attractiveness Index

9.4.  South America: Country Analysis

9.4.1.     Brazil Automotive Ventilated Seats Market Outlook

9.4.1.1.         Market Size & Forecast

9.4.1.1.1.             By Value

9.4.1.2.         Market Share & Forecast

9.4.1.2.1.             By Vehicle Type

9.4.1.2.2.             By Sales Channel

9.4.1.3.         Market Attractiveness Index

9.4.2.     Argentina Automotive Ventilated Seats Market Outlook

9.4.2.1.         Market Size & Forecast

9.4.2.1.1.             By Value

9.4.2.2.         Market Share & Forecast

9.4.2.2.1.             By Vehicle Type

9.4.2.2.2.             By Sales Channel

9.4.2.3.         Market Attractiveness Index

10.  Market Dynamics

10.1.              Drivers

10.2.              Challenges

11.  Market Trends & Developments

12.  Competitive Landscape

12.1.              Toyota Boshoku Corporation

12.2.              Magna International

12.3.              Continental AG

12.4.              Adient Plc.

12.5.              Lear Corporation

12.6.              DURA Automotive Systems

12.7.              Borgers Se & Co. KGaA

12.8.              Faurecia S.A.

12.9.              Grammer AG

12.10.            Grupo Antolin Irausa S.A.

13.  Strategic Recommendations 

(Note: The companies list can be customized based on the client requirements.)

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com