Report Description

Increasing urbanization, growing young population, rising numbers of women workers, sprouting middle class are all together changing the consumption patterns in India. The relevance of organized retail store, for a complete shopping experience with widest possible choices under a roof, is increasing day by day. The evolution of modern trade is changing the shopping experience for the Indian consumer. This increased customer base of organized retail has opened up opportunity for retailers to earn extra margins by offering private label brand products to the consumers at a lower price when compared to other national brands. It is a win-win situation for both retailers as well as consumers wherein retailers have an opportunity to earn extra margins and consumers get products at lower price.
    According to ‘India Food & Beverages Private Label Market Forecast & Opportunities, 2017’, the private label food & beverage segment will witness enormous growth in the coming years. Private label brands are expected to attract a large number of cost conscious Indian consumers particularly in the grocery segment. Absence of a large number of national players in the grocery segment specifically pulses and spices have given opportunity to the retailers to fill in the gaps. All the product segments where consumer brand loyalty is on a lower scale have given opportunity to the retailers to attract consumers to try their products. The improvements in the quality of products in the private label brand list are helping the retailers in retaining the customers. ‘India Food & Beverages Private Label Market Forecast & Opportunities, 2017’ discusses the following aspects related to private labels expansion in Indian market:
    • India Private Labels Market Size & Forecast
    • Food & Beverages Private Label Market Size & Growth
    • Food & Beverages Private Label Market Share & Penetration
    • Market Trends & Developments
    • Competitive Landscape
    • Strategic Recommendations
    Why you should buy this report ?
    • To gain in-depth understanding of India Private Labels in Food & Beverages Segment
    • To obtain research based business decision & add weight to presentations and marketing materials
    • To assess how the market is predicted to develop by 2017
    • To collect information about the key players in the market
    • To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs.
    Report Methodology
    The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with retailers, distributors, manufacturers and consumers. Secondary research included an exhaustive search of relevant publications like newspapers, websites, and proprietary databases.

    Table of content

    1. Analyst Briefing
    2. India Retail Market Overview
    3. India Private Label Market
      1. Market Size & Forecast
      2. Market Share
        1. By Region
        2. By Segments
      3. Pricing Analysis
    4. India Private Label Food & Beverages Market
      1. Market Size & Forecast
        1. Packaged Food
        2. Dairy Products
        3. Bakery Products
        4. Grocery
        5. Beverages
        6. Meat, Poultry & Fish
      2. Market Share
        1. By Region
        2. By Segments
      3. Pricing Analysis
    5. Market Trends & Developments
      1. Impact Of Private Label Brands On Top Players Of The Category
      2. Creating a Retail Brand
      3. Penetration level of Private Label Brands
      4. Price Quality & Willingness to Pay (PQ & WP) Equation
      5. Impact of Private Labels on FMCG Companies in India
    6. Competitive Landscape
      1. Future Group-Pantaloon Retail India
      2. Bharti-Walmart/easyday
      3. RPG’s Spencer’s
      4. Aditya Birla Retail-‘More’
      5. Reliance Retail Limited
      6. Tata Retail-Trent
    7. Strategic Recommendations

    Figures and Tables

    List of Figures:
    • Figure 1: India Retail Market Size, 2007-11 (USD Billion)
    • Figure 2: India Retail Market Size Forecast, 2012-17 (USD Billion)
    • Figure 3: India Organized Retail Market Size, 2007-11 (USD Billion)
    • Figure 4: India Organized Retail Market Size Forecast, 2012-17 (USD Billion)
    • Figure 5: India Retail Market Share By Segments, 2011
    • Figure 6: India Retail Market Share By Segments, 2017
    • Figure 7: Depth of Private Labels in Major Retail Stores, 2011
    • Figure 8: India Private Labels Market Size, 2009-17 (USD Billion)
    • Figure 9: India Organized Retail Market Share By Region, 2011
    • Figure 10: India Organized Retail Market Share By Region, 2017
    • Figure 11: India Private Label Market Share By Segments, 2011
    • Figure 12: India Private Label Market Share By Segments, 2017
    • Figure 13: India Private Labels Food & Beverage Market Size, 2011-17 (USD Billion)
    • Figure 14: India Private Labels Packaged Food Market Size, 2011-17 (USD Million)
    • Figure 15: India Private Labels Dairy Products Market Size, 2011-17 (USD Million)
    • Figure 16: India Private Labels Bakery Products Market Size, 2011-17 (USD Million)
    • Figure 17: India Private Labels Grocery Market Size, 2011-17 (USD Million)
    • Figure 18: India Private Labels Beverages Market Size, 2011-17 (USD Million)
    • Figure 19: India Private Labels Meat, Poultry & Fish Market Size, 2011-17 (USD Million)
    • Figure 20: India Food & Beverages Private Label Market Share By Region, 2011
    • Figure 21: India Food & Beverages Private Label Market Share By Region, 2017
    • Figure 22: India Food & Beverage Private Label Market Share By Segments, 2011
    • Figure 23: India Food & Beverage Private Label Market Share By Segments, 2017
    • Figure 24: India Private Label Contribution to Organized Retail By Category, 2011
    • Figure 25: India Private Label Contribution to Organized Retail By Category, 2017
    • Figure 26: India Private Label Segment Wise Market Growth 2011-17
    • Figure 27: Worldwide Penetration of Private Label Brands, 2010-11
    • Figure 28: Worldwide Penetration of Private Label Brands, 2017
    • Figure 29: Penetration of Private Label Brands in India, 2011-17
    List of Tables:
    • Table 1: List of Retailers in India with their Private Label Brands in Different Categories
    • Table 2: Retailers Gross Margin for Private Label Brands in Different Product Categories
    • Table 3: List of Reliance Retail Limited multi-format retail stores

    Frequently asked questions

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    profile

    Parvati Sharma

    Account Manager BD
    Press Release

    Private Labels to Squeeze out Smaller Brands from Indian Market

    Dec, 2015

    Better margins and increasing consumer acceptance to drive private label sales in coming years. Private labels are not affecting market share of leading brands instead are eating out sales of seconda