April 19, 2024: Pegasystems, a prominent provider of enterprise AI decisioning and workflow automation solutions, has announced the general availability of Pega Infinity '24.1. This latest release introduces significant enhancements in AI and automation tailored for enterprise needs, spanning sales, service, marketing, and operations optimization.

Pega Infinity '24.1 brings forth a host of innovative features across its suite of solutions, including Pega Platform, Pega Customer Decision Hub, Pega Customer Service, and Pega Sales Automation. These advancements equip organizations with robust AI capabilities to drive faster innovation, streamline processes, and enhance customer engagement. Notably, the release introduces Pega GenAI Coach, an integral addition to the Pega GenAI suite, offering real-time guidance to employees by analyzing workflows and providing actionable insights for productivity optimization. Additionally, Pega GenAI Knowledge Buddy, now available, aids users in consolidating knowledge from various sources to efficiently address inquiries from both employees and customers.

The release also includes two new accelerator bundles – Pega GenAI Analyze and Pega GenAI Automate – embedded within Pega Platform, Pega Customer Service, and Pega Sales Automation. These bundles leverage AI to surface insights and automate routine tasks, such as drafting emails and summarizing conversations, thereby enhancing efficiency and communication effectiveness.

Other notable enhancements in Pega Infinity '24.1 include seamless integration with Tealium Audience Stream for real-time customer context, enhanced segmentation capabilities in Pega Customer Decision Hub for tracking key customer segments, and improved digital messaging features in Pega Sales Automation for streamlined communications.

Pega's commitment to driving innovation and delivering tangible results to clients is further exemplified through initiatives like Pega GenAI Blueprint, a collaborative application that accelerates app design by combining genAI capabilities with industry best practices.

The entire Pega Infinity portfolio, including these latest genAI enhancements, will be showcased at PegaWorld iNspire 2024 – the company's flagship user conference – scheduled from June 9-11 at the MGM Grand in Las Vegas."